Italy Consumer Travel 2023
- Published:
- October 2023
- Research Type:
- Report
- Segments:
- Air, Car Rental & Ground Transportation, Cruise, Hotels & Lodging, Online Travel Agencies, Tours & Packages, Traditional Agencies & TMCs
- Regions:
- Europe
Summary
Phocuswright’s Europe Consumer Travel Report 2023 series provides a snapshot of Europeans’ recent behavior and sentiment regarding travel in the post-pandemic environment. Based on a comprehensive survey of European (French, German, Italian, Spanish, British) leisure travelers, this collection of reports provides a range of data and analysis on the European consumer travel market. Each country-focused report in this series examines core consumer metrics, the travel shopping and booking experience, key travel product consumption and more.
Italian travelers prioritize their trips highly: Following the pandemic, both the number of travelers and percent of the population traveling grew. Looking forward, the vast majority indicate a desire to keep taking trips at the current frequency or greater. This report, based on a comprehensive survey of Italy travelers and those who plan to travel in the future, explores consumers’ trip-planning and purchasing behavior, and their attitudes toward travel in 2023 and beyond.
Phocuswright’s Italy Consumer Travel 2023 is available for purchase as a standalone report for $495. For a broader look at the European traveler landscape, this report is also available as part of the Europe Consumer Travel Report 2023 series.
With the single purchase of the series, the following collection of reports are automatically included at no additional cost:
