Research Topics Tours and Activities

Latest on Tours and Activities

Phocuswright's coverage of travel's third-largest segment includes everything from the experiences, activities, attractions and tours that travelers do in-destination and how they decide where to go, to the outlook for online intermediaries' and suppliers' attitudes toward online distribution.

    Experiences 2019: U.S. Travel Activities Market Opportunity & Consumer Behavior
    ReportExperiences 2019: U.S. Travel Activities Market Opportunity & Consumer Behavior
    Published: March 2019
    Phocuswright’s Experiences 2019:U.S. Market Opportunity and Consumer Behavior tracks the U.S. travel...
    Report
    COVID-19: Perceptions of Transport, Lodging, Cruise and Activities
    ReportCOVID-19: Perceptions of Transport, Lodging, Cruise and Activities
    Published: October 2020
    As the coronavirus spread across the globe in early 2020, travel came to a complete halt. Now, with...
    Report
    Travel Activities: Planning and Booking Go Digital
    ReportTravel Activities: Planning and Booking Go Digital
    Published: May 2020
    Travel activities – the collection of tours, activities and attractions that destinations offer – have...
    Report
    The State of Travel Startups 2021
    ReportThe State of Travel Startups 2021
    Published: December 2021
    Phocuswright has tracked the digital travel startup landscape for well over a decade, and innovation...
    Report
    The New Global Traveler: Discovering the Impact of Technology
    ReportThe New Global Traveler: Discovering the Impact of Technology
    Published: March 2020
    Phocuswright’s The New Global Traveler: Discovering the Impact of Technology investigates travelers’...
    Report
    Europe Consumer Travel Report 2021 (Series)
    ReportEurope Consumer Travel Report 2021 (Series)
    Published: October 2021
    The global pandemic severely limited leisure travel in 2020 and 2021, and all travel segments...
    Report
    The Decentralized Computing Future
    ArticleThe Decentralized Computing Future
    Published: November 2021
    Decentralized computing is one of the newest technological developments impacting the travel industry....
    Article
    Italy Consumer Travel 2021
    ReportItaly Consumer Travel 2021
    Published: January 2022
    The unprecedented global health crisis triggered by COVID-19 affected travel markets and consumer...
    Report
    Curated Collection: DMOs
    CollectionCurated Collection: DMOs
    Published: June 2021
    This special collection of individual reports – curated by our team of analysts – represents key...
    Collection
    France Consumer Travel 2021
    ReportFrance Consumer Travel 2021
    Published: December 2021
    The unprecedented global health crisis triggered by COVID-19 affected travel markets and consumer...
    Report
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