While baby boomers may no longer be the largest demographic in the U.S. (that distinction now belongs to millennials), boomers have more disposable income and more time to spend on travel than any other generation. These qualities, along with their strong appetite for new experiences, make boomers an attractive segment for a range of travel marketers. This report explores the travel habits of the U.S. baby boomer generation, including how frequently they travel, how they plan and book their leisure trips, how much they spend and more.

Thanks in part to rising business confidence, the U.S. corporate travel market is steadily increasing, and the managed travel segment now represents about a third of the total U.S. travel market. Online channels continue to grow rapidly and dominate corporate bookings. Meanwhile, travel managers are increasingly focused on how technological innovation can help drive business traveler behavior. This report combines extensive market sizing work with the results of a comprehensive travel manager survey and interviews with senior corporate travel executives to provide a holistic view of the dynamic US. corporate travel market.

Following a drop in 2016, the incidence of leisure travel among U.S. adults climbed in 2017. More than seven in 10 Americans took at least one leisure trip in 2017, with notable increases among lower- and middle-income earners. Conversely, average annual travel spend and trip frequency declined slightly. This updated collection of reports provides a range of data and analysis on key aspects of the U.S. consumer travel market.