Research Topics
Tours and Activities
Latest on Tours and Activities
Phocuswright's coverage of travel's third-largest segment includes everything from the experiences, activities, attractions and tours that travelers do in-destination and how they decide where to go, to the outlook for online intermediaries' and suppliers' attitudes toward online distribution.
ReportFrance Travel Market Report 2021-2025
Published: February 2022
Following a disastrous 2020, the French travel market rebounded 19% in 2021. Still, it was a...
Report
ReportU.S. Consumer Travel 2022: Travel Product Consumption
Published: October 2022
After extended lockdowns, COVID anxiety, and hesitation to travel, 2021 ushered in the start of a...
Report
ArticleGo Beyond Touchless and Strive for Frictionless Travel
Published: March 2022
While touchless interactions have eliminated the need for travelers to physically put their hands on...
Article
ReportEurope Travel Market Report 2021-2025
Published: March 2022
Slowly but surely, the European travel market began to mount its recovery in 2021. After dipping to...
Report
ArticleThe Decentralized Computing Future
Published: November 2021
Decentralized computing is one of the newest technological developments impacting the travel industry....
Article
ReportGermany Travel Market Report 2021-2025
Published: March 2022
Germany has long been Europe’s largest travel market, and in turn suffered devastating losses due to...
Report
ReportSpain Travel Market Report 2021-2025
Published: February 2022
The Spanish travel market experienced a tumultuous 2021, as waves of virus variants and travel...
Report
ReportU.S. Packaged Travel Market Report 2021-2025
Published: March 2022
The U.S. packaged travel segment faced an unprecedented 84% downturn in 2020, and appeared poised to...
Report
ReportSustainability in European Travel 2021
Published: January 2022
Recently, consumers’ interest in greener, sustainable lifestyle habits has surged. In the travel...
Report
ReportTravel Innovation and Technology Trends 2022
Published: February 2022
Each year, Phocuswright publishes a content series that identifies the most significant innovation...
Report