Research Topics
Tours and Activities
Latest on Tours and Activities
Phocuswright's coverage of travel's third-largest segment includes everything from the experiences, activities, attractions and tours that travelers do in-destination and how they decide where to go, to the outlook for online intermediaries' and suppliers' attitudes toward online distribution.
ReportEurope Consumer Travel 2021: Major Markets Compared
Published: February 2022
The unprecedented global health crisis triggered by COVID-19 affected travel markets and consumer...
Report
ArticleThe State of Innovation in Corporate Travel 2022
Published: October 2022
Due to the pandemic, quarantines and remote working policies became the norm, slashing corporate...
Article
ReportGermany Travel Market Report 2021-2025
Published: March 2022
Germany has long been Europe’s largest travel market, and in turn suffered devastating losses due to...
Report
/report_ECTRSeries.jpg "Europe Consumer Travel Report 2021 (Series)")
ReportEurope Consumer Travel Report 2021 (Series)
Published: October 2021
The global pandemic severely limited leisure travel in 2020 and 2021, and all travel segments...
Report
ReportU.S. Packaged Travel Market Report 2021-2025
Published: March 2022
The U.S. packaged travel segment faced an unprecedented 84% downturn in 2020, and appeared poised to...
Report
/report_decentralizedfuture.jpg "The Decentralized Computing Future")
ArticleThe Decentralized Computing Future
Published: November 2021
Decentralized computing is one of the newest technological developments impacting the travel industry....
Article
ReportSpain Travel Market Report 2021-2025
Published: February 2022
The Spanish travel market experienced a tumultuous 2021, as waves of virus variants and travel...
Report
ReportU.S. Packaged Travel 2019
Published: February 2020
The U.S. packaged travel segment grew a marginal 1% in 2019, with growth curtailed by negative press...
Report
/report_US_CTR_future_travel_2021.jpg "U.S. Traveler Behavior: Must-Haves for Moving Forward")
ReportU.S. Traveler Behavior: Must-Haves for Moving Forward
Published: September 2021
While the pandemic has deeply affected all aspects of leisure travel, many consumers are clearly...
Report
/report_CTR_US_GenZ.jpg "Gen Z Travelers: A Breed of Their Own")
ReportGen Z Travelers: A Breed of Their Own
Published: August 2021
Gen Z (born 1997-2003) is the youngest generation to come of age and contribute to overall travel...
Report
