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Tours and Activities
Latest on Tours and Activities
Phocuswright's coverage of travel's third-largest segment includes everything from the experiences, activities, attractions and tours that travelers do in-destination and how they decide where to go, to the outlook for online intermediaries' and suppliers' attitudes toward online distribution.

ReportU.S. Consumer Travel Report 2025
Published: October 2025
Phocuswright’s U.S. Consumer Travel Report 2025 provides a snapshot of American travelers’ recent...
Report

ReportU.S. Travel Market Report 2025
Published: June 2025
This report series features five key segments in the U.S. travel market: Airline, Hotel & Lodging, Car...
Report

ReportEurope Consumer Travel Report 2025
Published: June 2025
This report, based on a comprehensive survey of European travelers and those who plan to travel in the...
Report

ArticleFintech and the Indian Online Travel Landscape
Published: July 2025
India’s travel market has undergone a dramatic transformation, driven by fintech innovation and the...
Article

ArticleU.S. Traveler Trends 2025
Published: November 2025
Phocuswright’s U.S Consumer Travel reporting is taking on a new shape this year. Phocuswright is...
Article

ReportU.K. Travel Market Essentials 2025
Published: May 2025
This publication provides access to critical, top-level takeaways of for the U.K. travel market,...
Report

ReportGermany Travel Market Essentials 2025
Published: June 2025
This publication provides access to critical, top-level takeaways of for the Germany travel market,...
Report

ReportAsia Pacific Travel Market Report 2025
Published: December 2025
This report series features 12 markets comprise the Asia Pacific travel market: Australia-New Zealand,...
Report

ReportSpain Travel Market Brief 2025
Published: April 2025
This publication provides access to critical, top-level takeaways of for the Spain travel market,...
Report

ReportFrance Travel Market Essentials 2025
Published: June 2025
This publication provides access to critical, top-level takeaways of for the France travel market,...
Report