Research Topics Tours and Activities

Latest on Tours and Activities

Phocuswright's coverage of travel's third-largest segment includes everything from the experiences, activities, attractions and tours that travelers do in-destination and how they decide where to go, to the outlook for online intermediaries' and suppliers' attitudes toward online distribution.

    India Online Travel Overview
    ReportIndia Online Travel Overview
    Published: February 2019
    India’s online travel market is approaching maturity, as more segments transition to digital channels....
    Report
    U.S. Online Travel 2019: Overview and Market Sizing
    ReportU.S. Online Travel 2019: Overview and Market Sizing
    Published: March 2020
    The U.S. travel market grew a projected 2% in 2019, down from 6% the previous year. While 2019 marked...
    Report
    U.S. Cruise and Packaged Travel 2018
    ReportU.S. Cruise and Packaged Travel 2018
    Published: December 2018
    The cruise and packaged travel segments are entirely leisure-driven, and each remain heavily dependent...
    Report
    AI: Has Its Time Come or Are We Headed to the Trough of Disillusionment?
    ArticleAI: Has Its Time Come or Are We Headed to the Trough of Disillusionment?
    Published: April 2019
    Artificial Intelligence has been around for decades, but the last three to four years have seen a...
    Article
    France Online Travel Overview 2019
    ReportFrance Online Travel Overview 2019
    Published: November 2019
    While the French travel market is relatively fragmented, most segments are dominated by a large...
    Report
    Spain Online Travel 2019: Key Developments
    ReportSpain Online Travel 2019: Key Developments
    Published: December 2019
    The Spanish travel industry has celebrated several years of strong inbound visitation and a healthy...
    Report
    Europe Online Travel Overview 2019
    ReportEurope Online Travel Overview 2019
    Published: December 2019
    Though concerns over Brexit and several high-profile bankruptcies threatened to derail growth in some...
    Report
    Spain Online Travel Overview 2019
    ReportSpain Online Travel Overview 2019
    Published: December 2019
    The travel industry is the engine of the Spanish economy, and represents the largest sector in the...
    Report
    France Online Travel 2019: Key Developments
    ReportFrance Online Travel 2019: Key Developments
    Published: November 2019
    Though commercial and social unrest have hampered growth of the French travel market in 2019, the...
    Report
    U.K. Online Travel Overview 2019
    ReportU.K. Online Travel Overview 2019
    Published: October 2019
    Despite continuing uncertainty regarding Brexit and the impact it could have on the U.K. economy, the...
    Report
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