Research Topics
Tours and Activities
Latest on Tours and Activities
Phocuswright's coverage of travel's third-largest segment includes everything from the experiences, activities, attractions and tours that travelers do in-destination and how they decide where to go, to the outlook for online intermediaries' and suppliers' attitudes toward online distribution.

ArticleGenAI and Emerging Tech Use Among Travelers
Published: January 2024
This article is derived from the findings of Phocuswright’s 2023 consumer travel surveys in Europe,...
Article
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ReportFrance Consumer Travel 2023
Published: September 2023
Travelers in France are still value travel spend highly Despite economic challenges, travel and...
Report

ReportThe State of Travel Funding 2023
Published: November 2023
Phocuswright has tracked the digital travel startup landscape for nearly 15 years, and as of the time...
Report

Interactive ChartsTravel Startups Interactive Database
Published: September 2026
Phocuswright has tracked the travel startup landscape for well over a decade. During this time, the...
Interactive Charts