Research Topics Tours and Activities

Latest on Tours and Activities

Phocuswright's coverage of travel's third-largest segment includes everything from the experiences, activities, attractions and tours that travelers do in-destination and how they decide where to go, to the outlook for online intermediaries' and suppliers' attitudes toward online distribution.

    Germany Travel Market Essentials 2025
    ReportGermany Travel Market Essentials 2025
    Published: June 2025
    This publication provides access to critical, top-level takeaways of for the Germany travel market,...
    Report
    France Travel Market Essentials 2025
    ReportFrance Travel Market Essentials 2025
    Published: June 2025
    This publication provides access to critical, top-level takeaways of for the France travel market,...
    Report
    Asia Pacific Travel Market Report 2025
    ReportAsia Pacific Travel Market Report 2025
    Published: December 2025
    This report series features 12 markets comprise the Asia Pacific travel market: Australia-New Zealand,...
    Report
    Middle East Travel Market Report 2025
    ReportMiddle East Travel Market Report 2025
    Published: September 2025
    The Middle East travel market includes several key country markets: the UAE, Saudi Arabia, Qatar and...
    Report
    India Travel Market Essentials 2025
    ReportIndia Travel Market Essentials 2025
    Published: September 2025
    This publication provides access to critical, top-level takeaways of for the India travel market,...
    Report
    U.S. Travel Agency Landscape 2024
    ReportU.S. Travel Agency Landscape 2024
    Published: February 2025
    U.S. Travel Agency Landscape 2024 is part of a joint research project with Phocuswright and Travel...
    Report
    Global Travel Market Report 2025
    ReportGlobal Travel Market Report 2025
    Published: October 2025
    Phocuswright’s Global Travel Market Report 2025 provides comprehensive market sizing and projections...
    Report
    The State of Travel Startups 2024
    ReportThe State of Travel Startups 2024
    Published: November 2024
    Phocuswright has tracked the digital travel startup landscape for over 15 years, and as of the time of...
    Report
    Europe Travel Market Data Sheet 2025
    Market Data SheetEurope Travel Market Data Sheet 2025
    Published: June 2025
    This data sheet provides comprehensive market sizing and projections for the Europe travel industry...
    Market Data Sheet
    U.S. Packaged Travel Market Report 2023-2027
    ReportU.S. Packaged Travel Market Report 2023-2027
    Published: May 2024
    In 2023, the U.S. packaged travel market recorded a healthy 23% increase as travelers enthusiastically...
    Report
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