Research Topics
Region: North America
U.S. and Canada Research
Explore Phocuswright's latest research on the U.S. and Canada including market overview and sizing, destinations, technology, and consumer trends.

ReportU.S. Car Rental Market Report 2023-2027
Published: August 2024
The U.S. car rental market is evolving, driven by digital transformation, shifts in consumer behavior...
Report

ArticleThe Labor Shortage Should Be Over, So Why Are We Still Worried?
Published: August 2024
The tourism and hospitality industry continues to grapple with a labor shortage, despite some recovery...
Article

ReportThe State of Global Travel Payments 2024
Published: August 2024
Phocuswright’s The State of Global Travel Payments 2024 is the result of a comprehensive research...
Report

ReportF is for Funnel: Social Media and the Path to Travel Purchase
Published: August 2024
Phocuswright’s F Is for Funnel: Social Media and the Path to Travel Purchase is part of a...
Report

ReportGlobal Travel Market Report 2024
Published: July 2024
Phocuswright’s Global Travel Market Report 2024 provides comprehensive market sizing and projections...
Report

ArticleCBDCs Are Coming: Is the Travel Industry (and the World) Ready?
Published: July 2024
As Bitcoin reclaims its zenith and the buzz around cryptocurrencies resurfaces, the travel industry...
Article
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ArticleTrue Automated AI in Travel Is Coming
Published: June 2024
The landscape of generative artificial intelligence (GenAI) has profoundly shifted since the debut of...
Article

ReportSocial Media Usage Approach in Travel
Published: June 2024
Phocuswright’s Social Media Usage Approach in Travel is part of a comprehensive consumer research...
Report

ReportScroll, Heart, Fly: Social Media’s Impact on Travel 2024
Published: June 2024
Phocuswright’s Scroll, Heart, Fly: Social Media’s Impact on Travel 2024 is a comprehensive consumer...
Report
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ReportSustainability in Travel Report 2023
Published: November 2023
Phocuswright’s Sustainability in Travel Report 2023 is a comprehensive consumer research study focused...
Report