Scandinavia Online Travel 2018: Key Developments
Coupled with Scandinavia’s 98% internet and 78% smartphone penetration rates, the trend toward a cashless society bodes well for the region’s online travel market. Scandinavia’s three government-owned railways stand front and center in the travel market’s digital transformation, innovating around their digital services and Wi-Fi offerings. In the air segment, on the other hand, uncertainty surrounds Norwegian Air, which has been plagued by mounting debt and is a likely acquisition target for one or more larger carriers. This publication presents a high-level summary of the Scandinavian travel market, focusing on the need-to-know developments, trends and stories that are impacting the market now.
This report is available for purchase as a package with:
Please CLICK HERE for more information and to purchase.
For more on the dynamic European online travel marketplace, check out the following:
What is Open Access
An Open Access subscription provides company-wide access to the whole library of Phocuswright’s travel research and data visualization.Learn More
Curious? Contact our team to learn more:+1 860 350-4084 501 [email protected]
What is Open Access+
With Open Access+, your company gets access to Phocuswright's full travel research library and data visualization PLUS Special Project deliverables.Learn More