With over a decade of experience in consumer and marketing research, Mr. Liu contributes his expertise to customer engagement, segmentation and decision process analysis for Phocuswright's research publications and custom client engagements. Before joining Phocuswright, Bing worked with Gallup Inc. in southern China as director of consulting and research analytics, helping clients develop marketing strategies and consumer insight. Prior to that role, he was with Gallup in California as senior research analyst, designing and implementing consumer studies across different industries and geographies. Bing Liu holds an M.S. degree in survey research and methodology from University of Nebraska.
COVID-19: The Path to Recovery - European Traveler Sentiment
Category: Consumer Trends Published: September 2020 Analysts: Madeline List, Charuta Fadnis, Alice Jong, Bing LiuAs the coronavirus started spreading across the globe in early 2020, countries closed borders, airlines grounded planes and hotels shut their doors. Now months into the pandemic, European consumers can...
Indian Consumer Travel Report 2017
Category: Consumer Trends Published: March 2018 Analysts: Chetan Kapoor, Bing Liu, Cathy Walsh, Deepak Jain US $795With positive macro factors in place, India’s online travel bookings are thriving, with double-digit growth projected through 2021. As Indian travelers have gained travel experience, their travel...
Canadian Online Travel Overview Fourth Edition
Category: Market Overview & Sizing Published: December 2017 Analysts: Cathy Walsh, Alice Jong, Bing Liu, Lorraine Sileo US $995Despite the country’s uneven economic performance and a fluctuating Canadian dollar, the Canadian travel market has remained strong over the past several years and is projected to grow 6% in 2017. The...
Private Accommodation in Europe: 2010-2020
Category: Market Overview & Sizing Published: September 2017 Analysts: Douglas Quinby, Mark Blutstein, David Juman, Bing Liu, Friederike Winkowski, Deepak Jain US $995In just five years, Europe’s private accommodation marketplace has witnessed explosive growth. Renting is common among European travelers, and a surge in bookings has fueled growth of online...
Inside the Mind of the Modern Road Warrior
Category: Business Travel Published: August 2017 Analysts: Bing Liu, Douglas Quinby, Norm Rose US $695Today’s road warriors are travel’s most coveted bunch. They account for a small slice of the business traveler population but an outsized share of trips, and their impact and influence on the industry...