Analyst Madeline List

Madeline List

Research AnalystMadeline List

New York, New York United States

Ms. List's zeal for travel and consumer insight led her to Phocuswright, where she supports syndicated, special and custom projects. Prior to joining the team, Madeline worked in qualitative and custom research for the finance and beauty industries. She has a B.A. in business and politics from Brandeis University, where she became a Circumnavigators Club Foundation Scholar, studying sustainable ways to improve lives of persons with disabilities in seven countries. Madeline currently resides in New York City. In her spare time, you can find her training at circus school, playing guitar and trying new recipes from countries she's visited.  

Travel Research From Madeline List

Loyalty Programs Revisited: Hotels, Airlines and OTAs

Loyalty Programs Revisited: Hotels, Airlines and OTAs

Category: Consumer Trends Published: March 2021 Analysts: Madeline List, Alice Jong US $399

Loyalty programs have attracted some of the most avid and experienced travelers. Airlines and hotels have been the most successful travel providers to recruit loyalty members, but what drives travelers...

U.S. Car Rental Market Report 2020-2024

U.S. Car Rental Market Report 2020-2024

Category: Market Overview & Sizing Published: February 2021 Analysts: Madeline List, Michael Coletta US $795

Though the pandemic has had a major impact on the U.S. car rental market, the segment has been shielded from the full brunt of the downturn. Rental cars offer one of the most inherently private,...

Public Online Travel Roundup, Full Year 2019

Public Online Travel Roundup, Full Year 2019

Category: Market Overview & Sizing Published: December 2020 Analysts: Madeline List, Alice Jong

Before 2020 proved to be a landmark year of struggle for OTAs and metasearch sites worldwide, 2019 seemed to signal its own period of challenge. Major players saw bookings increase, but experienced...

COVID-19: Path to Recovery (Series)

COVID-19: Path to Recovery (Series)

Category: Consumer Trends Published: October 2020 Analysts: Madeline List US $995

As the coronavirus spread across the globe in early 2020, countries closed borders, airlines grounded planes and hotels shut their doors. Travel came to a complete halt. Now, with many countries...

COVID-19: Perceptions of Transport, Lodging, Cruise and Activities

COVID-19: Perceptions of Transport, Lodging, Cruise and Activities

Category: Consumer Trends Published: October 2020 Analysts: Madeline List US $495

As the coronavirus spread across the globe in early 2020, travel came to a complete halt. Now, with many countries reopened for business, cooped-up consumers can start planning leisure trips again. But...

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