With over a decade of experience in consumer and marketing research, Mr. Liu contributes his expertise to customer engagement, segmentation and decision process analysis for Phocuswright's research publications and custom client engagements. Before joining Phocuswright, Bing worked with Gallup Inc. in southern China as director of consulting and research analytics, helping clients develop marketing strategies and consumer insight. Prior to that role, he was with Gallup in California as senior research analyst, designing and implementing consumer studies across different industries and geographies. Bing Liu holds an M.S. degree in survey research and methodology from University of Nebraska.
U.S. Consumer Travel Report Seventh Edition
Category: Consumer Trends Published: August 2015 Analysts: Marcello Gasdia, Mark Blutstein, Bing Liu US $1,995With two thirds of the U.S. adult population taking a leisure trip during the year, 2014 was phenomenal for leisure travel. Millennials continue to exert a significant impact, and mobile bookings are...
Indian Holiday and Packages Market: Now Empowered, Travelers Take Control
Category: Consumer Trends Published: June 2015 Analysts: Cathy Walsh, Bing Liu, Chetan Kapoor, Deepak Jain, Douglas Quinby US $695Over the past decade, the Indian travel market has undergone a dramatic transformation. Travelers have grown confident with online shopping, as innovative web and mobile offerings keep the travel...
Social DMOs: The State of Social Media and Destination Marketing
Category: Social & Search Published: March 2015 Analysts: Cathy Walsh, John DiStefano, Bing Liu, Chetan Kapoor, Deepak Jain, Douglas Quinby US $299Social DMOs: The State of Social Media and Destination Marketing analyzes social media practices and perspectives among destination marketing organizations. The report also provides benchmarks for DMOs...
Share This! Europe: Private Accommodation and the New Rental Traveler
Category: Consumer Trends Published: February 2015 Analysts: Douglas Quinby, Bing Liu US $895Europe’s vacation rental market has exploded over the last several years, as would-be renters turned to online resources, and a plethora of startups and incumbents positioned themselves to capitalize on...
China Report Package (Buy 2 Reports and Save 10%)
Category: Market Overview & Sizing Published: October 2013 Analysts: Maggie Rauch, Bing Liu, Charlie Li, Deepak Jain, Douglas Quinby US $1,521CHINA CONSUMER TRAVEL REPORT Phocuswright's China Consumer Travel Report uncovers the country's vibrant consumer travel landscape. In addition to providing a complete demographic profile of the Chinese...