Analyst Lorraine Sileo

Lorraine Sileo

Senior Analyst and Founder, Phocuswright ResearchLorraine Sileo

New York, New York United States

Ms. Sileo launched the research division of Phocuswright Inc. in 1998. She pioneered online travel metrics adopted as the industry standard for segmentation, sizing, forecasting, analysis and consumer planning behavior. Lorraine is quoted frequently in consumer and trade media including The New York Times and The Wall Street Journal and has authored numerous publications including Phocuswright's U.S. Online Travel Overview. Lorraine was previously an adjunct professor at New York University's Graduate Center for Hospitality, Tourism and Sports Management. She has analyzed the business and consumer digital marketplace for various publications and media companies for over 20 years.

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Areas of Research
Lorraine's extensive background and understanding of travel trends give her an ideal vantage point from which to forecast the financial and operational direction of the travel industry. Lorraine is a frequent speaker on performance trends and growth of U.S. and global travel markets.

Travel Research From Lorraine Sileo

U.S. Hotel & Lodging 2019: Key Developments

U.S. Hotel & Lodging 2019: Key Developments

Category: Market Overview & Sizing Published: February 2020 Analysts: Lorraine Sileo

Though there has always been tension between hotels and online travel intermediaries, there are clear signs that the conflict is subsiding. Hotels now have the tools necessary to make OTA partnerships...

U.S. Hotel & Lodging 2019: Market Sizing and Landscape

U.S. Hotel & Lodging 2019: Market Sizing and Landscape

Category: Market Overview & Sizing Published: February 2020 Analysts: Lorraine Sileo US $1,250

The U.S. hotel industry experienced a somewhat lackluster 2019, with revenue projected to increase 3% compared to 5% growth the previous year. The outlook for 2020 remains cautious as the industry...

U.S. Online Travel Overview 2018 Market Sheet

U.S. Online Travel Overview 2018 Market Sheet

Category: Market Overview & Sizing Published: January 2019 Analysts: Coney Dongre, Lorraine Sileo, Maggie Rauch

The total U.S. travel market is projected to expand a healthy 5% in 2018, while growth in online bookings continues to outpace the broader market. Although supplier websites are expected to grow...

U.S. Online Travel Overview 2018

U.S. Online Travel Overview 2018

Category: Market Overview & Sizing Published: December 2018 Analysts: Cathy Walsh, Lorraine Sileo US $2,495

The U.S. travel market is projected to grow a healthy 5% in 2018, benefiting from positive economic performance. Online travel growth continues to outpace the overall market, and although supplier...

U.S. Hotel & Lodging 2018: Market Sizing and Landscape

U.S. Hotel & Lodging 2018: Market Sizing and Landscape

Category: Market Overview & Sizing Published: December 2018 Analysts: Lorraine Sileo, Cathy Walsh US $1,250

The U.S. hotel industry, which has grown at a healthy pace since 2010, has turned cautious in light of mixed economic indicators in 4Q18. Nonetheless, the U.S. hotel market is forecast to rise 5% in...

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