Eastern European Spotlight: Russia's Online Market Springs to Life

Summary

If Russian leaders thought that the economic crisis was behind them after the 2008-2009 global recession, they have no doubt recently adjusted their thinking. The economy is in a slump and the ongoing crisis in Ukraine will likely keep it that way.

This report presents findings from Phocuswright research conducted in 2014 on the total and online Russian leisure and unmanaged business travel markets, with particular emphasis on market size and projections through 2016, trends across travel product segments and key players and dynamics influencing the market.

Topics include:

• Sizing and key projections through 2016 for Russia's total and online leisure and unmanaged business travel markets
• Market size and trends across travel product segments including air, lodging, tour operators, car rental and rail
• Analysis of the primary online booking channels – supplier direct vs. intermediaries
• Key players and dynamics influencing the market