COVID-19: Research, Fast Facts, Podcasts, Hotel Forecasts, Resources...
Research Topics
Tours and Activities
Latest on Tours and Activities
Phocuswright's coverage of travel's third-largest segment includes everything from the experiences, activities, attractions and tours that travelers do in-destination and how they decide where to go, to the outlook for online intermediaries' and suppliers' attitudes toward online distribution.
ReportThe New Global Traveler: Discovering the Impact of Technology
Published: March 2020
Phocuswright’s The New Global Traveler: Discovering the Impact of Technology investigates travelers’...
Report
.jpg "COVID-19: Path to Recovery (Series)")
ReportCOVID-19: Path to Recovery (Series)
Published: October 2020
As the coronavirus spread across the globe in early 2020, countries closed borders, airlines grounded...
Report
ArticleWaiting Longer: How Smartphones and Connectivity Continue to Impact Travel’s Digital Funnel
Published: December 2019
When it comes to business planning and go-to-market strategies today, it’s not uncommon to hear the...
Article
/report_COVID19-Why-Some-Consumers-Wont-Travel.jpg "COVID-19: Why Some Consumers Won't Travel")
ReportCOVID-19: Why Some Consumers Won't Travel
Published: October 2020
As the coronavirus spread across the globe in early 2020, travel came to a complete halt. Now, with...
Report
/report_COVID19-planbook.jpg "COVID-19: Travel Planning, Shopping and Booking")
ReportCOVID-19: Travel Planning, Shopping and Booking
Published: October 2020
As the coronavirus spread across the globe in early 2020, travel came to a complete halt. Now, with...
Report
ArticleLeisure Traveler Sentiment in the COVID-19 Era
Published: June 2020
The coronavirus outbreak prompted strict restrictive measures, including closures of borders, regions,...
Article
ReportThe State of Travel Startups 2020: Impact of COVID-19
Published: May 2020
The global outbreak of COVID-19 is an unprecedented disruptive event for the travel industry. Travel...
Report
ReportU.S. Packaged Travel 2019
Published: February 2020
The U.S. packaged travel segment grew a marginal 1% in 2019, with growth curtailed by negative press...
Report
ReportGermany Travel Market Update 2020
Published: June 2020
Prior to the coronavirus pandemic, the German travel industry had recorded steady growth since 2012....
Report
(1)/report_Destination-Decision-How-Travelers-Choose-Where-to-Go.jpg "Destination Decision: How Travelers Choose Where to Go")
ReportDestination Decision: How Travelers Choose Where to Go
Published: May 2019
From perfectly filtered social media posts to heartfelt recollections of friends, visually stunning...
Report
