Research Topics Tours and Activities

Latest on Tours and Activities

Phocuswright's coverage of travel's third-largest segment includes everything from the experiences, activities, attractions and tours that travelers do in-destination and how they decide where to go, to the outlook for online intermediaries' and suppliers' attitudes toward online distribution.

    U.S. Consumer Travel Report 2025
    ReportU.S. Consumer Travel Report 2025
    Published: October 2025
    Phocuswright’s U.S. Consumer Travel Report 2025 provides a snapshot of American travelers’ recent...
    Report
    U.S. Travel Market Report 2025
    ReportU.S. Travel Market Report 2025
    Published: June 2025
    This report series features five key segments in the U.S. travel market: Airline, Hotel & Lodging, Car...
    Report
    Europe Consumer Travel Report 2025
    ReportEurope Consumer Travel Report 2025
    Published: June 2025
    This report, based on a comprehensive survey of European travelers and those who plan to travel in the...
    Report
    Fintech and the Indian Online Travel Landscape
    ArticleFintech and the Indian Online Travel Landscape
    Published: July 2025
    India’s travel market has undergone a dramatic transformation, driven by fintech innovation and the...
    Article
    U.S. Traveler Trends 2025
    ArticleU.S. Traveler Trends 2025
    Published: November 2025
    Phocuswright’s U.S Consumer Travel reporting is taking on a new shape this year.  Phocuswright is...
    Article
    Asia Pacific Travel Market Report 2025
    ReportAsia Pacific Travel Market Report 2025
    Published: December 2025
    This report series features 12 markets comprise the Asia Pacific travel market: Australia-New Zealand,...
    Report
    India Travel Market Essentials 2025
    ReportIndia Travel Market Essentials 2025
    Published: September 2025
    This publication provides access to critical, top-level takeaways of for the India travel market,...
    Report
    Germany Travel Market Essentials 2025
    ReportGermany Travel Market Essentials 2025
    Published: June 2025
    This publication provides access to critical, top-level takeaways of for the Germany travel market,...
    Report
    Global Travel Market Report 2025
    ReportGlobal Travel Market Report 2025
    Published: October 2025
    Phocuswright’s Global Travel Market Report 2025 provides comprehensive market sizing and projections...
    Report
    Middle East Travel Market Report 2025
    ReportMiddle East Travel Market Report 2025
    Published: September 2025
    The Middle East travel market includes several key country markets: the UAE, Saudi Arabia, Qatar and...
    Report
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