Research Topics
Tours and Activities
Latest on Tours and Activities
Phocuswright's coverage of travel's third-largest segment includes everything from the experiences, activities, attractions and tours that travelers do in-destination and how they decide where to go, to the outlook for online intermediaries' and suppliers' attitudes toward online distribution.
ReportFrance Travel Market Report 2020-2024
Published: February 2021
As in most European countries, COVID-19 has had a devastating effect on the French travel industry....
Report
ArticleEnd-to-End Touchless Journeys
Published: March 2021
As the travel industry continues to emerge from the COVID-19 pandemic, technologies that were once...
Article
ReportCanada Travel Market Report 2020-2024
Published: April 2021
After experiencing a record-setting year for travel in 2019, the Canadian market faced significant...
Report
ArticleThe Connected Trip: Are We There Yet?
Published: June 2020
For decades, travel sellers and technology companies have fostered the idea of seamlessly connecting...
Article
ArticleWill the Real 5G Please Stand Up
Published: October 2020
For years technologists have hyped the potential of 5G, the fifth-generation mobile network. In the...
Article
ReportU.S. Meetings and Event Travel: Where They Work, Stay and Play
Published: November 2020
The meetings and event industry has been a particularly hard-hit subset of the travel industry during...
Report
/TMR_spain_2020.jpg "Spain Travel Market Report 2020-2024")
ReportSpain Travel Market Report 2020-2024
Published: January 2021
The Spanish travel market was on track to grow in 2020, until the alarms began to sound at the end of...
Report
ReportU.S. Packaged Travel 2019
Published: February 2020
The U.S. packaged travel segment grew a marginal 1% in 2019, with growth curtailed by negative press...
Report
ArticleWill Privacy Restrictions Help Democratize Digital Marketing?
Published: December 2020
Privacy legislation in Europe and the U.S. have altered the digital marketing landscape. These legal...
Article
ReportThe State of Travel Startups 2020
Published: November 2020
Phocuswright has tracked the digital travel startup landscape for well over a decade, and innovation...
Report
