Research Topics
Tours and Activities
Latest on Tours and Activities
Phocuswright's coverage of travel's third-largest segment includes everything from the experiences, activities, attractions and tours that travelers do in-destination and how they decide where to go, to the outlook for online intermediaries' and suppliers' attitudes toward online distribution.
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ReportTravel Experiences: Operator and Consumer Trends
Published: December 2022
The in-destination industry, which comprises day tours, activities, attractions and related leisure...
Report
ReportThe Outlook for Travel Experiences 2019-2025
Published: October 2022
The in-destination industry, which comprises day tours, activities, attractions and related leisure...
Report
/report_COVID19-Perceptions-of-Transport-Lodging-Cruise-and-Activities.jpg "COVID-19: Perceptions of Transport, Lodging, Cruise and Activities")
ReportCOVID-19: Perceptions of Transport, Lodging, Cruise and Activities
Published: October 2020
As the coronavirus spread across the globe in early 2020, travel came to a complete halt. Now, with...
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ReportTravel Activities: Planning and Booking Go Digital
Published: May 2020
Travel activities – the collection of tours, activities and attractions that destinations offer – have...
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ReportU.S. Travel Agents: Optimism Abounds
Published: February 2023
Phocuswright has been researching the travel agency distribution landscape in the U.S. since 2006. Our...
Report
ArticleGo Beyond Touchless and Strive for Frictionless Travel
Published: March 2022
While touchless interactions have eliminated the need for travelers to physically put their hands on...
Article
ReportThe New Global Traveler: Discovering the Impact of Technology
Published: March 2020
Phocuswright’s The New Global Traveler: Discovering the Impact of Technology investigates travelers’...
Report
ReportFrance Travel Market Report 2021-2025
Published: February 2022
Following a disastrous 2020, the French travel market rebounded 19% in 2021. Still, it was a...
Report
ArticleThe State of Innovation in Corporate Travel 2022
Published: October 2022
Due to the pandemic, quarantines and remote working policies became the norm, slashing corporate...
Article
ReportU.S. Consumer Travel 2022: Travel Product Consumption
Published: October 2022
After extended lockdowns, COVID anxiety, and hesitation to travel, 2021 ushered in the start of a...
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