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Mobile messaging has grown rapidly over the past few years, and voice-activated assistants like Amazon’s Alexa are going mainstream. European consumers are definitely using these technologies, but what does it mean for travel? This Spotlight explores the extent to which European travelers are willing to shift to messaging and voice to facilitate their travel planning, shopping and experiences.Analysts: Cathy Walsh, Mark BlutsteinTopics: Mobile, Social & SearchRegion: EuropeResearch Type: Report
The U.S. leisure travel market was projected to grow 3% in 2017, pushing the market to an all-time high. Online bookings, meanwhile, continue to outpace the broader market, and will advance at nearly twice the pace of the total market for the next several years. The U.S. Online Travel Overview Seventeenth Edition Market Sheet provides quick and easy access to U.S. travel market sizing data from 2015-2021, including key sectors, segments and distribution channels.Analyst: Coney DongreTopic: Market Overview & SizingSegments: Air, Car Rental & Ground Transportation, Cruise, Hotels & Lodging, Online Travel Agencies, Rail, Tours & PackagesRegion: U.S. & CanadaResearch Type: Report