U.K. Online Travel Overview Twelfth Edition
Along with Germany, the U.K. has one of the largest travel markets in Europe. Overall, the market is projected to expand in 2016, despite notable challenges. U.K. consumers have embraced online channels for travel planning and booking; more than six in 10 travel transactions will be made online in 2016. The country is heavily dependent on global travel suppliers and intermediaries, and is critically important as an outbound market for Europe and the rest of the world. This interconnectedness is a reason why Brexit has shaken the overall environment for travel – it is unlikely the travel market will escape unscathed.
Phocuswright's U.K. Online Travel Overview Twelfth Edition provides data, analysis and insight into the U.K. travel industry, and projects future performance through 2020. The report covers U.K. travel market dynamics, and contains detailed information on all key segments, including air, hotel, car rental, rail, tour operators and online travel agencies.
- Size of the U.K. travel market
- Market forecasts through 2020
- Mobile bookings by segment
- Distribution patterns by segment and channel
- In-depth analysis of all major travel supplier segments
- Trends among key travel companies
Purchase Phocuswright's U.K. Online Travel Overview Twelfth Edition for a comprehensive picture of the U.K. online travel market, delivering data and analysis essential to any travel company competing in Europe.
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