Europe Consumer Travel 2018: Shopping and Booking

A Europe Consumer Travel 2018 Report

Europe Consumer Travel 2018: Shopping and Booking Published October 2018 Analyst: Mark Blutstein

 

FREE for Open Access, Global and European Subscribers
Subscribe
Research Type:
Format:
Slideshow & PDF
Pages:
46 slides
Region:

When it comes to shopping for and booking their leisure travel, European consumers have plenty of options at their disposal – both online and offline. And with the growth of mobile platforms from a range of travel suppliers and intermediaries, the touchpoints continue to expand (and improve). This report, part of the Europe Consumer Travel 2018 series and based on a comprehensive survey of French, German and U.K. travelers, provides an overview of shopping and booking trends, including the websites European consumers use to compare and book different travel products, the increasing influence of mobile shopping and booking, and more. Also in this series:

European Consumer Travel Quick Facts 2018
Europe Consumer Travel 2018: Core Consumer Metrics
Europe Consumer Travel 2018: Inspiration and Destinations
Europe Consumer Travel 2018: Travel Product Consumption

FREE for Open Access, Global and European Subscribers
Subscribe