Analyst Cathy Walsh

Cathy Walsh

Senior Research AnalystCathy Walsh

Raleigh, North Carolina United States

An eight-year Phocuswright veteran, Ms. Walsh contributes to a range of research efforts as author and editor, with recent publications including In-Destination Events, Attractions & Activities: Europe, U.S. Mobile Travel Report: Market Sizing and Consumer Trends, and U.S. Online Travel Traffic Report. Cathy joined Phocuswright in 2005 to launch The Phocuswright Research Subscription: Technology Edition (now The Innovation Edition). Formerly director, communications, Cathy continues to create marketing content to promote Phocuswright research and events. Cathy gained travel industry expertise as editor of the trade newsletter Travel Distribution Report, where she produced news and analysis on travel distribution and technology. She is a cum laude graduate of The University of North Carolina at Chapel Hill and received a M.A. in English from North Carolina State University, where her research focused on technology and culture.

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Areas of Research

Cathy's areas of expertise include online consumer technology, social networks, marketing and distribution strategy, and Internet trends, with a particular focus on emerging technologies.

 

Travel Research From Cathy Walsh

The State of Travel Startups 2016

The State of Travel Startups 2016

Category: Technology Innovation Published: August 2016 Analysts: Cathy Walsh, Chetan Kapoor, Douglas Quinby, Maggie Rauch US $495

Every year, hopeful entrepreneurs create hundreds of companies targeting online travel. Many startups launch. Some thrive, some fail. A handful achieve stratospheric success that permanently transforms...

Big Data in Travel 2016

Big Data in Travel 2016

Category: Technology Innovation Published: June 2016 Analysts: Cathy Walsh

While we have been hearing about it for many years, Big Data is suddenly everywhere, and now promises to foster unprecedented intelligence, power real-time personalization and transform our daily lives....

The Mobile Travel Landscape 2016

The Mobile Travel Landscape 2016

Category: Mobile Published: June 2016 Analysts: Cathy Walsh US $695

After years of soaring mobile adoption, smartphone ownership is nearly ubiquitous among travelers in key markets. For those who own multiple devices, mobile is capturing a growing share of time spent...

From Sharing to Booking: Exploring the Role of UGC on Travel Shopping

From Sharing to Booking: Exploring the Role of UGC on Travel Shopping

Category: Consumer Trends Published: June 2016 Analysts: Marcello Gasdia, Mark Blutstein, Cathy Walsh

Download the presentation deck and audio recording of the June 2, 2016 webinar - sponsored by Olapic Inc. - to explore how social media shapes the vacation-planning process and travel-related UGC,...

The Global Hostel Marketplace 2014-2018

The Global Hostel Marketplace 2014-2018

Category: Consumer Trends Published: May 2016 Analysts: Douglas Quinby, Bing Liu, Cathy Walsh, Felica Eisenbeis, Deepak Jain US $799

While hostels have long been associated with dorm-style accommodations catering to budget travelers, today’s hostels include a more diverse range of possibilities. Increasingly, hostels feature private...

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