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Consumer Research
Latest on Consumer Research
What's important to your consumers is important to you. Phocuswright's research on consumer technology, social media, booking tendencies, brand loyalty and all other traveler decisions will help you stay abreast of consumer trends.
ArticleSuper Apps’ Secret Sauce
Published: June 2023
Super apps are mobile applications that offer multiple services, often including transportation,...
Article
ArticleeVTOLs in Travel: Viable Addition or Flights of Fancy?
Published: June 2023
Electric Vertical Takeoff and Landing aircraft – “eVTOLs” – offer the promise of next-generation air...
Article
