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What's important to your consumers is important to you. Phocuswright's research on consumer technology, social media, booking tendencies, brand loyalty and all other traveler decisions will help you stay abreast of consumer trends.

    Loyalty Programs Revisited: Tapping Into Travel Credit Cards
    ReportLoyalty Programs Revisited: Tapping Into Travel Credit Cards
    Published: April 2021
    Though consumer adoption of travel loyalty programs is high, the infrequency of travel can limit...
    Report
    Health and Immunity Passports: Can Travel Get it Right?
    ArticleHealth and Immunity Passports: Can Travel Get it Right?
    Published: March 2021
    In the midst of a global pandemic that has greatly restricted the ability to travel and caused many...
    Article
    Loyalty Programs Revisited: Hotels, Airlines and OTAs
    ReportLoyalty Programs Revisited: Hotels, Airlines and OTAs
    Published: March 2021
    Loyalty programs have attracted some of the most avid and experienced travelers. Airlines and hotels...
    Report
    Global Air Trends: February 2021
    ReportGlobal Air Trends: February 2021
    Published: March 2021
    When the coronavirus pandemic hit, airline traffic and demand disappeared almost overnight. In their...
    Report
    Curated Collection: Hotels & Accommodations
    CollectionCurated Collection: Hotels & Accommodations
    Published: March 2021
    This special collection of individual reports – curated by our team of analysts – represents...
    Collection
    Curated Collection: OTAs
    CollectionCurated Collection: OTAs
    Published: March 2021
    This special collection of individual reports – curated by our team of analysts – represents...
    Collection
    End-to-End Touchless Journeys
    ArticleEnd-to-End Touchless Journeys
    Published: March 2021
    As the travel industry continues to emerge from the COVID-19 pandemic, technologies that were once...
    Article
    Loyalty Programs Revisited: Key Metrics and the Impact of COVID-19
    ReportLoyalty Programs Revisited: Key Metrics and the Impact of COVID-19
    Published: March 2021
    Loyalty programs have been a part of travel since the early 1980s, offering travelers mileage-based...
    Report
    Travel Innovation and Technology Trends 2021
    ReportTravel Innovation and Technology Trends 2021
    Published: January 2021
    Each year, Phocuswright publishes a content series that identifies some of the most significant trends...
    Report
    Global Air Trends: January 2021
    ReportGlobal Air Trends: January 2021
    Published: January 2021
    When the coronavirus pandemic hit, airline traffic and demand disappeared almost overnight. In their...
    Report
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