Research Topics
Car Rental and Ground Transportation
Latest on Car Rental and Ground Transportation
Phocuswright's coverage of the car rental/ground segment – including online and mobile bookings, distribution and consumer behavior trends, supplier dynamics, and market sizing projections – provides clarity into the transformation of the ground transportation experience for travel.

ReportSoutheast Asia Travel Market Essentials 2025
Published: November 2025
This publication provides access to critical, top-level takeaways of for the Southeast Asia travel...
Report
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ArticleWhat’s Old Is New Again: Travel Agents in the Digital Age
Published: October 2025
Based on a comprehensive survey of U.S. travel consumers, this analysis highlights notable findings...
Article

ReportU.S. Consumer Travel Report 2025
Published: October 2025
Phocuswright’s U.S. Consumer Travel Report 2025 provides a snapshot of American travelers’ recent...
Report

ReportIndia Travel Market Essentials 2025
Published: September 2025
This publication provides access to critical, top-level takeaways of for the India travel market,...
Report

ReportSearch Slips, AI Surges: Travel’s New Front Door?
Published: November 2025
Phocuswright’s Search Slips, AI Surges: Travel’s New Front Door? is part of a comprehensive consumer...
Report

ReportChina Travel Market Essentials 2025
Published: September 2025
This publication provides access to critical, top-level takeaways of for the China travel market,...
Report

ReportMiddle East Travel Market Report 2025
Published: September 2025
The Middle East travel market includes several key country markets: the UAE, Saudi Arabia, Qatar and...
Report

ReportU.S. Travel Agency Landscape 2025
Published: December 2025
U.S. Travel Agency Landscape 2025 is part of a joint research project with Phocuswright and Travel...
Report

ArticleWill Agentic AI Disrupt Travel Distribution?
Published: November 2025
Phocuswright’s Norm Rose leaves the industry with a final vision: agentic AI will redefine the travel...
Article

ReportPlaying Favorites: What Makes a Go-To Brand in Travel, and Why Do Customers Stray?
Published: December 2025
Phocuswright’s Playing Favorites: What Makes a Go-To Brand in Travel, and Why Do Customers Stray? is...
Report