Ms. Jong joined the Phocuswright team in June 2016. With a B.S. in finance from the University of Illinois at Urbana-Champaign, she started her career in banking but chose to transition to an industry she was passionate about, earning a M.S. in travel and tourism management at NYU. She's since held a series of positions with various travel organizations, including HeBS Digital, Singapore Tourism Board and Travelzoo, bringing extensive hands-on experience in digital marketing and travel to inform Phocuswright's global research. As a yoga enthusiast with a major case of wanderlust, she also serves as a part-time yoga teacher and loves to travel to any destination off the beaten path.
Click here to download Alice's high resolution photo from the Phocuswright media gallery.
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U.S. Consumer Travel 2021: An Overview
Category: Consumer Trends Published: June 2023 Analysts: Mark Blutstein, Alice Jong US $2,495In 2020, U.S. leisure travel plummeted as a direct result of the coronavirus pandemic. The industry shrank significantly, in stark contrast with the expansive growth and record setting experienced in...
U.S. Online Travel Agency Market Report 2021-2025
Category: Consumer Trends Published: March 2022 Analysts: Alice Jong US $795U.S. online travel agencies (OTAs) recovered handily in 2021, buoyed by resilient domestic travel. Following the 2020 crash, U.S. OTA bookings nearly doubled despite the ups and downs of another...
Europe Consumer Travel 2021: Major Markets Compared
Category: Consumer Trends Published: February 2022 Analysts: Chris Thompson, Alice Jong US $495The unprecedented global health crisis triggered by COVID-19 affected travel markets and consumer behavior worldwide. In Europe, tourism evaporated as the continent became a viral epicenter, leading to...
The New Nomads: Work and Play From Anywhere
Category: Market Overview & Sizing Published: February 2022 Analysts: Cathy Walsh, Alice Jong, Madeline List US $695As lockdowns spread around the globe in 2020, most workers who could do so shifted to remote, online work. Newly able to engage in work or school from anywhere, a growing share of travelers embraced the...
Public Online Travel Roundup, Full Year 2020
Category: Market Overview & Sizing Published: December 2021 Analysts: Chetan Kapoor, Alice Jong2020 proved to be a landmark year of struggle for OTAs and metasearch sites worldwide, arguably the most challenging year on record. Across the board and across the globe, major players saw their gross...