Analyst Alice Jong

Alice Jong

Director, ResearchAlice Jong

New York, New York United States

Ms. Jong joined the Phocuswright team in June 2016. With a B.S. in finance from the University of Illinois at Urbana-Champaign, she started her career in banking but chose to transition to an industry she was passionate about, earning a M.S. in travel and tourism management at NYU. She's since held a series of positions with various travel organizations, including HeBS Digital, Singapore Tourism Board and Travelzoo, bringing extensive hands-on experience in digital marketing and travel to inform Phocuswright's global research. As a yoga enthusiast with a major case of wanderlust, she also serves as a part-time yoga teacher and loves to travel to any destination off the beaten path.

Click here to download Alice's high resolution photo from the Phocuswright media gallery.

Travel Research From Alice Jong

U.S. Traveler Behavior: Must-Haves for Moving Forward

U.S. Traveler Behavior: Must-Haves for Moving Forward

Category: Consumer Trends Published: September 2021 Analysts: Alice Jong, Mary Ann Nedoszytko US $495

While the pandemic has deeply affected all aspects of leisure travel, many consumers are clearly looking forward to traveling again. While travel never fully ceased at the height of the pandemic, more...

Gen Z Travelers: A Breed of Their Own

Gen Z Travelers: A Breed of Their Own

Category: Consumer Trends Published: August 2021 Analysts: Alice Jong US $495

Gen Z (born 1997-2003) is the youngest generation to come of age and contribute to overall travel spend. In contrast to their predecessors, these younger travelers are digital natives with an intuitive...

U.S. Consumer Travel Report 2021 (Series)

U.S. Consumer Travel Report 2021 (Series)

Category: Consumer Trends Published: June 2021 Analysts: Mark Blutstein, Alice Jong US $995

The U.S. Consumer Travel Report 2021 series provides a snapshot of consumer behavior and sentiment as COVID-19 continues to change the world. Based on a comprehensive survey of U.S. leisure travelers,...

U.S. Consumer Travel 2021: Shopping and Booking

U.S. Consumer Travel 2021: Shopping and Booking

Category: Consumer Trends Published: June 2021 Analysts: Mark Blutstein, Alice Jong US $495

In 2020, U.S. leisure travel shrank dramatically as the coronavirus pandemic created major uncertainty. Those who did opt to travel planned their trips differently, in response to the challenges they...

U.S. Consumer Travel 2021: Travel Product Consumption

U.S. Consumer Travel 2021: Travel Product Consumption

Category: Consumer Trends Published: June 2021 Analysts: Mark Blutstein, Alice Jong US $495

The incidence of leisure travel among U.S. consumers decreased sharply in 2020. Travelers took shorter trips and fewer of them due to various travel challenges and restrictions. Travel product...

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