Phocuswright trend watch part 3: Digitization is a must for recovery in one minute

To survive going forward, several tech advances must be introduced to ensure safety, efficiency, and consumer loyalty/market feasibility. According to Phocuswright's latest travel research report For Real Recovery, Digitization is a Must, these critical adaptations will span all levels and sectors of the industry, reflecting the ever-present pressure to deliver "Faster, Cheaper, Better" results in the new environment.

This 1 minute video highlights four key dimensions in which change is taking place: business model, business process, organizational structure and business scope.

Related: Phocuswright trend watch part 1: The post-pandemic future of travel in 1 minute
Phocuswright trend watch part 2: The post-pandemic future of travel in 1 minute

The full article, For Real Recovery, Digitization is a Must, is part of a content series that explores some of the most significant technology-driven trends that will influence travel distribution in 2021 and beyond.

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