Research Topics
Region: Europe
Europe Research
Explore Phocuswright's latest research on Europe including market overview and sizing, destinations, technology and consumer trends.

ArticleThe Future of Social Media, Influencers and Social Commerce in Travel
Published: March 2023
A key goal of travel industry marketers is to build efficient, direct-to-consumer relationships by...
Article

ReportTravel Innovation and Technology Trends 2023
Published: January 2023
Each year, Phocuswright publishes a content series that identifies the most significant innovation...
Report

ArticleHow Blockchain Tokenization Will Transform the Travel Industry
Published: December 2022
Tokenization is a well-established concept: For twenty years, traditional applications surrounded...
Article
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ReportTravel Experiences: Operator and Consumer Trends
Published: December 2022
The in-destination industry, which comprises day tours, activities, attractions and related leisure...
Report

ReportGlobal Short-Term Rentals 2022-2026
Published: December 2022
Phocuswright’s Global Short-Term Rentals 2022-2026 presents market sizing and projections for the...
Report

ArticleAutonomous Vehicles: When Will They Have an Impact?
Published: November 2022
Autonomous vehicles are an example of a futuristic concept that everyone knows will become reality...
Article

ArticleThe State of Innovation in Corporate Travel 2022
Published: October 2022
Due to the pandemic, quarantines and remote working policies became the norm, slashing corporate...
Article

ArticleCybersecurity in Travel Goes Beyond Technology
Published: October 2022
Cybersecurity is an issue for every company’s management, board, employees, customers and business...
Article
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ArticleSelf-Sovereign Identity: Unlocking Seamless Travel
Published: October 2022
As originally conceived, the internet was designed to connect networks of machines to share...
Article

ReportThe Outlook for Travel Experiences 2019-2025
Published: October 2022
The in-destination industry, which comprises day tours, activities, attractions and related leisure...
Report