Research Topics Region: Europe

Europe Research

Explore Phocuswright's latest research on Europe including market overview and sizing, destinations, technology and consumer trends.

    Europe Consumer Travel Report 2024 (Series)
    ReportEurope Consumer Travel Report 2024 (Series)
    Published: May 2024
    This comprehensive report, based on a survey of European travelers and those who plan to travel in the...
    Report
    U.K. Consumer Travel Report 2024
    ReportU.K. Consumer Travel Report 2024
    Published: May 2024
    This report, based on a comprehensive survey of U.K. travelers and those who plan to travel in the...
    Report
    Italy Travel Market Report 2023-2027
    ReportItaly Travel Market Report 2023-2027
    Published: May 2024
    The Italian travel market exhibited a healthy upturn in 2023, driven by high prices and migration from...
    Report
    From Buzzword to Bottom Line: Keeping Pace With Gen AI in Travel
    ArticleFrom Buzzword to Bottom Line: Keeping Pace With Gen AI in Travel
    Published: May 2024
    In 2023, generative AI (GenAI) took center stage in the travel industry, driving efforts to optimize...
    Article
    Germany Travel Market Report 2023-2027
    ReportGermany Travel Market Report 2023-2027
    Published: April 2024
    Germany's travel market reclaimed its position as Europe's largest in 2023, with an 18% increase in...
    Report
    Spain Travel Market Report 2023-2027
    ReportSpain Travel Market Report 2023-2027
    Published: April 2024
    Spain's travel market completed its recovery in 2023, with gross bookings rising 36% to €34.6 billion....
    Report
    Green Dilemma: How Cutting Emissions Cuts Into Corporate Travel
    ArticleGreen Dilemma: How Cutting Emissions Cuts Into Corporate Travel
    Published: April 2024
    Amidst the technological evolution of COVID recovery, sustainability has become a cornerstone, with...
    Article
    Scandinavia Travel Market Report 2023-2027
    ReportScandinavia Travel Market Report 2023-2027
    Published: March 2024
    In 2023, the Scandinavian travel industry exhibited recovery with overall gross bookings growing by...
    Report
    Who Owns the Customer? How About the Customers Themselves!
    ArticleWho Owns the Customer? How About the Customers Themselves!
    Published: March 2024
    In the travel industry, the quest to "own the customer" through the collection of detailed profile and...
    Article
    France Travel Market Report 2023-2027
    ReportFrance Travel Market Report 2023-2027
    Published: March 2024
    France's travel sector witnessed solid growth in 2023, climbing by 12% to over €55 billion,...
    Report
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