Research Topics
Region: Europe
Europe Research
Explore Phocuswright's latest research on Europe including market overview and sizing, destinations, technology and consumer trends.

ReportU.S. and Europe Consumer Travel Reports 2025: Destination by Departure
Published: August 2025
This report, based on a comprehensive survey of European travelers and those who plan to travel in the...
Report

ArticleThe New Age(nts): Impact of Generative AI on Marketing
Published: July 2025
The New Age(nts) Trend Series is a series of online conversations hosted by Phocuswright exploring the...
Article

ReportItaly Travel Market Essentials 2025
Published: July 2025
This publication provides access to critical, top-level takeaways of for the Italy travel market,...
Report

ReportChat, Plan, Book: GenAI Goes Mainstream
Published: July 2025
Phocuswright’s Chat, Plan, Book: GenAI Goes Mainstream is part of a comprehensive consumer research...
Report

ReportGermany Travel Market Essentials 2025
Published: June 2025
This publication provides access to critical, top-level takeaways of for the Germany travel market,...
Report

ReportFrance Travel Market Essentials 2025
Published: June 2025
This publication provides access to critical, top-level takeaways of for the France travel market,...
Report

Market Data SheetEurope Travel Market Data Sheet 2025
Published: June 2025
This data sheet provides comprehensive market sizing and projections for the Europe travel industry...
Market Data Sheet

ReportEurope Consumer Travel Report 2025
Published: June 2025
This report, based on a comprehensive survey of European travelers and those who plan to travel in the...
Report

ArticleThe New Age(nts): Impact of Generative AI Travel Distribution
Published: May 2025
The New Age(nts) Trend Series is a series of online conversations hosted by Phocuswright exploring the...
Article

ReportU.K. Travel Market Essentials 2025
Published: May 2025
This publication provides access to critical, top-level takeaways of for the U.K. travel market,...
Report