Research Topics
Region: Europe
Europe Research
Explore Phocuswright's latest research on Europe including market overview and sizing, destinations, technology and consumer trends.
ReportItaly Online Travel 2019: By the Numbers
Published: December 2019
Led by Italy’s expansive network of traditional travel agents, offline distribution was projected to...
Report
ReportItaly Online Travel Overview 2019
Published: December 2019
Italy’s travel market is on a strong upward trajectory, and the country remains one of the world’s top...
Report
ArticleWaiting Longer: How Smartphones and Connectivity Continue to Impact Travel’s Digital Funnel
Published: December 2019
When it comes to business planning and go-to-market strategies today, it’s not uncommon to hear the...
Article
ReportScandinavia Online Travel Overview 2019
Published: December 2019
Though relatively small in terms of total gross bookings compared to other European countries, the...
Report
(1)(2)/report_Scandinavia-Online-Travel-2019-Key-Developments.jpg "Scandinavia Online Travel 2019: Key Developments")
ReportScandinavia Online Travel 2019: Key Developments
Published: December 2019
Scandinavia has become the center of climate activism over the past two years, with “flygskam” (or...
Report
ReportScandinavia Online Travel 2019: By the Numbers
Published: December 2019
Rising smartphone penetration rates, coupled with nearly ubiquitous internet access will translate to...
Report
(1)(2)(1)/report_France-Online-Travel-2019-By-the-Numbers.jpg "France Online Travel 2019: By the Numbers")
ReportFrance Online Travel 2019: By the Numbers
Published: November 2019
The recent collapse of Thomas Cook and some challenging socioeconomic conditions have contributed to...
Report
(1)(2)(1)/report_France-Online-Travel-2019-Key-Developments.jpg "France Online Travel 2019: Key Developments")
ReportFrance Online Travel 2019: Key Developments
Published: November 2019
Though commercial and social unrest have hampered growth of the French travel market in 2019, the...
Report
(1)(2)(1)/report_France-Online-Travel-Overview-2019.jpg "France Online Travel Overview 2019")
ReportFrance Online Travel Overview 2019
Published: November 2019
While the French travel market is relatively fragmented, most segments are dominated by a large...
Report
(1)(1)/report_Germany-Online-Travel-2019-Key-Developments.jpg "Germany Online Travel 2019: Key Developments")
ReportGermany Online Travel 2019: Key Developments
Published: November 2019
German airlines are facing key challenges on multiple fronts, including competition from foreign...
Report
