Research Topics
Distribution and Marketing
Latest on Distribution and Marketing
Gain a competitive advantage with Phocuswright's vast library of research on the travel distribution landscape. Our market sizing, forecasting and expertise on intermediaries is the industry standard. Phocuswright's research is the most credible source for accurate, thorough data and projections over the next several years.
ReportEastern Europe Travel Market Report 2023-2027
Published: July 2024
The Eastern European travel market includes several key country markets: Russia, Poland, Bulgaria,...
Report
ArticleCBDCs Are Coming: Is the Travel Industry (and the World) Ready?
Published: July 2024
As Bitcoin reclaims its zenith and the buzz around cryptocurrencies resurfaces, the travel industry...
Article
Market Data SheetEastern Europe Travel Market Data Sheet 2023-2027
Published: July 2024
This data sheet provides quick and easy access to updated Eastern Europe travel market sizing data and...
Market Data Sheet
ArticleTrue Automated AI in Travel Is Coming
Published: June 2024
The landscape of generative artificial intelligence (GenAI) has profoundly shifted since the debut of...
Article
ReportU.S. Travel Market Report 2023-2027
Published: June 2024
Following the robust 2022 recovery, the U.S. travel market is still re-establishing travel normality,...
Report
Market Data SheetEurope Travel Market Data Sheet 2023-2027
Published: June 2024
This data sheet provides comprehensive market sizing and projections for the Europe travel industry...
Market Data Sheet
ReportEurope Travel Market Report 2023-2027
Published: May 2024
Travel demand remained strong as ever for the European market in 2023. Achieving an impressive 20%...
Report
ReportItaly Travel Market Report 2023-2027
Published: May 2024
The Italian travel market exhibited a healthy upturn in 2023, driven by high prices and migration from...
Report
ReportU.S. Packaged Travel Market Report 2023-2027
Published: May 2024
In 2023, the U.S. packaged travel market recorded a healthy 23% increase as travelers enthusiastically...
Report
ArticleFrom Buzzword to Bottom Line: Keeping Pace With Gen AI in Travel
Published: May 2024
In 2023, generative AI (GenAI) took center stage in the travel industry, driving efforts to optimize...
Article