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Phocuswright provides airlines, distributors and partners a complete sizing and analysis on the global airline segment, including bookings, distribution trends, OTA versus supplier dynamics and projections, to analyses of the evolving tech around NDC, regional legislation and connectivity.

ReportGlobal Travel Market Report 2025
Published: October 2025
Phocuswright’s Global Travel Market Report 2025 provides comprehensive market sizing and projections...
Report

ReportJapan Travel Market Essentials 2025
Published: November 2025
This publication provides access to critical, top-level takeaways of for the Japan travel market,...
Report
ReportOnline Travel Tracker: Vietnam Revealed
Published: March 2026
The Online Travel Tracker, a new monthly market briefing developed by Phocuswright’s sister brand WiT...
Report

ReportItaly Travel Market Brief 2026
Published: April 2026
This publication provides access to critical, top-level takeaways for the Italy travel market,...
Report

ReportPlaying Favorites: What Makes a Go-To Brand in Travel, and Why Do Customers Stray?
Published: December 2025
Phocuswright’s Playing Favorites: What Makes a Go-To Brand in Travel, and Why Do Customers Stray? is...
Report

ReportIndia Travel Market Essentials 2025
Published: September 2025
This publication provides access to critical, top-level takeaways of for the India travel market,...
Report

ReportBudgets, Barriers and the Race to Agentic AI
Published: January 2026
Based on a global survey of senior travel executives, this research examines where gen AI and agentic...
Report

ReportU.S. Consumer Travel Report 2025
Published: October 2025
Phocuswright’s U.S. Consumer Travel Report 2025 provides a snapshot of American travelers’ recent...
Report

ReportTravel Innovation and Technology Trends 2026
Published: February 2026
Phocuswright’s Travel Innovation and Technology Trends 2026 aims to provide an in-depth overview of...
Report

ReportChina Travel Market Essentials 2025
Published: September 2025
This publication provides access to critical, top-level takeaways of for the China travel market,...
Report