Research Topics Air

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Phocuswright provides airlines, distributors and partners a complete sizing and analysis on the global airline segment, including bookings, distribution trends, OTA versus supplier dynamics and projections, to analyses of the evolving tech around NDC, regional legislation and connectivity.

    Playing Favorites: What Makes a Go-To Brand in Travel, and Why Do Customers Stray?
    ReportPlaying Favorites: What Makes a Go-To Brand in Travel, and Why Do Customers Stray?
    Published: December 2025
    Phocuswright’s Playing Favorites: What Makes a Go-To Brand in Travel, and Why Do Customers Stray?  is...
    AirCar Rental & Ground TransportationHotels & LodgingOnline Travel AgenciesShort-Term Rental
    Report
    India Travel Market Essentials 2025
    ReportIndia Travel Market Essentials 2025
    Published: September 2025
    This publication provides access to critical, top-level takeaways of for the India travel market,...
    AirCar Rental & Ground TransportationHotels & LodgingOnline Travel AgenciesRailTours & Packages
    Report
    Budgets, Barriers and the Race to Agentic AI
    ReportBudgets, Barriers and the Race to Agentic AI
    Published: January 2026
    Based on a global survey of senior travel executives, this research examines where gen AI and agentic...
    AirCar Rental & Ground TransportationHotels & LodgingOnline Travel AgenciesShort-Term Rental
    Report
    Travel Innovation and Technology Trends 2026
    ReportTravel Innovation and Technology Trends 2026
    Published: February 2026
    Phocuswright’s Travel Innovation and Technology Trends 2026 aims to provide an in-depth overview of...
    AirHotels & LodgingOnline Travel AgenciesTraditional Agencies & TMCsShort-Term Rental
    Report
    U.S. Consumer Travel Report 2025
    ReportU.S. Consumer Travel Report 2025
    Published: October 2025
    Phocuswright’s U.S. Consumer Travel Report 2025 provides a snapshot of American travelers’ recent...
    AirCar Rental & Ground TransportationCruiseHotels & LodgingOnline Travel AgenciesTours & PackagesTraditional Agencies & TMCs
    Report
    Asia Pacific Travel Market Data Sheet 2025
    Market Data SheetAsia Pacific Travel Market Data Sheet 2025
    Published: December 2025
    This data sheet provides comprehensive market sizing and projections for the Asia Pacific travel...
    AirCar Rental & Ground TransportationHotels & LodgingOnline Travel AgenciesRail
    Market Data Sheet
    Travel Loyalty in 2026: What Consumers Want, What Brands Deliver
    ReportTravel Loyalty in 2026: What Consumers Want, What Brands Deliver
    Published: January 2026
    Drawing on a comprehensive survey of U.S. leisure travelers, this three-part research series examines...
    AirCar Rental & Ground TransportationHotels & LodgingOnline Travel AgenciesShort-Term Rental
    Report
    China Travel Market Essentials 2025
    ReportChina Travel Market Essentials 2025
    Published: September 2025
    This publication provides access to critical, top-level takeaways of for the China travel market,...
    AirCar Rental & Ground TransportationHotels & LodgingOnline Travel AgenciesRailTours & Packages
    Report
    The Outlook for Travel Experiences 2019–2029
    ReportThe Outlook for Travel Experiences 2019–2029
    Published: February 2026
    The Outlook for Travel Experiences 2019–2029, produced jointly by Phocuswright and Arival, sizes and...
    AirCar Rental & Ground TransportationCruiseHotels & LodgingOnline Travel AgenciesRailTours & PackagesTraditional Agencies & TMCsShort-Term Rental
    Report
    Getting With the Program: Membership, Usage and Perceptions of Travel Loyalty Schemes
    ReportGetting With the Program: Membership, Usage and Perceptions of Travel Loyalty Schemes
    Published: January 2026
    Phocuswright’s Getting With the Program: Membership, Usage and Perceptions of Value for Travel Loyalty...
    AirCar Rental & Ground TransportationHotels & LodgingOnline Travel AgenciesShort-Term Rental
    Report
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