Research Topics
Hotels and Lodging
Latest on Hotels and Lodging
Look no further for complete sizing and analysis on the global hotel and lodging segment, including consumer trends, online and mobile bookings, private accommodation sizing, distribution trends, OTA versus supplier dynamics, and market projections. Phocuswright research explores the most notable trends and stories impacting the global accommodations segment right now.
ArticlePrivate Accommodation: Traffic & Conversion
Published: March 2017
Private accommodation has exploded over the past few years, bringing alternative lodging options into...
Article
ArticleHotel Suppliers: Traffic & Conversion
Published: February 2017
In an effort to regain some market share from leading OTAs, major hotel brands have introduced...
Article
ArticleAirbnb: A Look Back and a Look Ahead
Published: January 2018
Airbnb’s success story is one of idealism, disruption and stratospheric growth, and if the company’s...
Article
ArticleTravel Product Consumption
Published: August 2017
While 2015 was a banner year for U.S. leisure travel, in 2016 the purchase incidence dropped for some...
Article
ArticleOnline Accommodation Brand Analysis: Traffic & Conversion
Published: March 2017
While the travel industry pays close attention to channel differences and competitive dynamics,...
Article
ReportU.S. Accommodation: Clickstream & Conversion 2014-2016 (Series)
Published: March 2017
The U.S. online accommodations marketplace is a crowded category, with a wide range of travel...
Report
ArticleOnline Travel Agencies: Hotel Path Traffic & Conversion
Published: February 2017
While hotel shopping via desktop on online travel agencies (OTAs) has recently fallen, coinciding with...
Article
ArticleU.S. Accommodation: Clickstream & Conversion Highlights 2014-2016
Published: February 2017
While there may be just two mega-OTAs left standing (Expedia and Priceline) in the wake of...
Article
ArticleUpscale Hotel Guests and High Income Travelers: Who Are They?
Published: August 2017
With more disposable income than the general traveler population and a greater willingness to spend on...
Article
ArticleConversational Interfaces: History, Evolution and Impact on Hospitality
Published: March 2017
As we will describe in this report, conversational interfaces are an example of AI-first technology....
Article
