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What's important to your consumers is important to you. Phocuswright's research on consumer technology, social media, booking tendencies, brand loyalty and all other traveler decisions will help you stay abreast of consumer trends.

ReportGermany Consumer Travel Report 2024
Published: June 2024
Travelers in Germany rank travel at the top of their discretionary spend priorities. Despite economic...
Report

ReportSocial Media Usage Approach in Travel
Published: June 2024
Phocuswright’s Social Media Usage Approach in Travel is part of a comprehensive consumer research...
Report

ReportScroll, Heart, Fly: Social Media’s Impact on Travel 2024
Published: June 2024
Phocuswright’s Scroll, Heart, Fly: Social Media’s Impact on Travel 2024 is a comprehensive consumer...
Report

ReportSpain Consumer Travel Report 2024
Published: May 2024
This report, based on a comprehensive survey of Spain travelers and those who plan to travel in the...
Report

ReportEurope Consumer Travel Report 2024 (Series)
Published: May 2024
This comprehensive report, based on a survey of European travelers and those who plan to travel in the...
Report

ReportU.K. Consumer Travel Report 2024
Published: May 2024
This report, based on a comprehensive survey of U.K. travelers and those who plan to travel in the...
Report

ReportBeyond Climate Change: Cultural and Economic Sustainability in Travel
Published: January 2024
Phocuswright’s Beyond Climate Change: Cultural and Economic Sustainability in Travel is part of a...
Report

ArticleGenAI and Emerging Tech Use Among Travelers
Published: January 2024
This article is derived from the findings of Phocuswright’s 2023 consumer travel surveys in Europe,...
Article

ReportFar From the Madding Crowd? The Truth About Overtourism and Dispersal
Published: December 2023
Phocuswright’s Far From the Madding Crowd? The Truth About Overtourism and Dispersal is part of a...
Report

ReportEurope Consumer Travel 2023: Major Markets Compared
Published: December 2023
This report is based on a comprehensive survey of U.K., France, Germany, Italy and Spain consumers who...
Report