Analyst Maggie Rauch

Maggie Rauch

Senior AnalystMaggie Rauch

New York, New York United States

Ms. Rauch first encountered Phocuswright at a conference at Beijing, two years into her five working in China, and officially joined the team shortly after returning to the U.S. in 2012. She's an expert in market sizing for APAC and the U.S., in addition to a wide range of topics. Maggie has also spoken at conferences from the U.S. to Hong Kong and Singapore. She speaks Mandarin and spends months each year re-immersing herself in the fast-changing Chinese market. 

A graduate of the magazine program at Northwestern University's Medill School of Journalism, Maggie's introduction to the travel business came over several years working as a travel trade editor in New York. Among her hobbies is coaching youth sports (basketball, swimming and water polo) both in Brooklyn and her second home in Southwest China. 

Travel Research From Maggie Rauch

Australia-New Zealand Online Travel 2019: By the Numbers

Australia-New Zealand Online Travel 2019: By the Numbers

Category: Market Overview & Sizing Published: March 2019 Analysts: Coney Dongre, Deepak Jain, Maggie Rauch

Online travel in Australia-New Zealand is forecast to grow nearly 50% faster than the overall travel market, expanding 6-8% annually through 2022. While both suppliers and OTAs are helping to grow the...

Australia-New Zealand Online Travel 2019: Key Developments

Australia-New Zealand Online Travel 2019: Key Developments

Category: Market Overview & Sizing Published: March 2019 Analysts: Coney Dongre, Cathy Walsh, Deepak Jain, Maggie Rauch

Both Australian and New Zealand have strong destination appeal, and a record number of international tourists is fueling heavy competition in the air segment. Meanwhile, a seven-year alliance between...

Australia-New Zealand Online Travel Overview

Australia-New Zealand Online Travel Overview

Category: Market Overview & Sizing Published: March 2019 Analysts: Coney Dongre, Deepak Jain, Maggie Rauch US $995

Improved performance for airlines – driven by a steady economy, increased traveler movement and the strengthening of local currencies – propelled the Australia-New Zealand travel market to grow a...

U.S. Online Travel Overview 2018 Market Sheet

U.S. Online Travel Overview 2018 Market Sheet

Category: Market Overview & Sizing Published: January 2019 Analysts: Coney Dongre, Lorraine Sileo, Maggie Rauch

The total U.S. travel market is projected to expand a healthy 5% in 2018, while growth in online bookings continues to outpace the broader market. Although supplier websites are expected to grow...

U.S. Airlines 2018: Key Developments

U.S. Airlines 2018: Key Developments

Category: Market Overview & Sizing Published: December 2018 Analysts: Michael Gerra, Cathy Walsh, Maggie Rauch

The advent of basic economy fares has enabled full-service U.S. airlines to offer unbundled services and compete with LCCs more effectively. Offers continue to evolve as airlines try various bundles and...

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