Analyst Dirk Rogl

Dirk Rogl

Research Analyst and Content Specialist, EuropeDirk Rogl

Hamburg Germany

Having followed and been engaged with the digital shift of the European travel industry since 1999, Mr. Rogl has deep insights into Europe’s travel distribution and travel technology landscape. He is passionate about identifying the latest trends and challenges within the global travel industry and in his role at Phocuswright, Dirk applies the same passion to Europe's colorful travel marketplace. 

Dirk was deputy editor-in-chief of the German travel trade magazine fvw and has moderated numerous travel events. Until 2016, he was chief communications officer at Unister Group in Leipzig. In 2017, Dirk founded Rogl.de, a consulting agency focused on strategic communication.

Travel Research From Dirk Rogl

U.K. Travel Market Update 2020

U.K. Travel Market Update 2020

Category: Market Overview & Sizing Published: July 2020 Analysts: Dirk Rogl, Cathy Walsh US $495

The novel coronavirus struck the U.K. later than many other European countries. Starting in March 2020, the COVID-19 crisis and subsequent lockdown measures implemented by the government began to have...

U.K. Online Travel 2019: Key Developments

U.K. Online Travel 2019: Key Developments

Category: Market Overview & Sizing Published: October 2019 Analysts: Dirk Rogl, David Juman, Cathy Walsh

Continuing uncertainty regarding Brexit has forced many U.K.-based travel companies – most notably airlines and tour operators – to devote resources to preparing for the worst-case scenario. Despite the...

U.K. Online Travel 2019: By the Numbers

U.K. Online Travel 2019: By the Numbers

Category: Market Overview & Sizing Published: October 2019 Analysts: Dirk Rogl, David Juman, Cathy Walsh

Despite considerable economic and political uncertainty, the U.K. market is projected to expand just under 1% in 2019, with online bookings expected to climb an impressive 6%. By 2023, 72% of travel...

U.K. Online Travel Overview 2019

U.K. Online Travel Overview 2019

Category: Market Overview & Sizing Published: October 2019 Analysts: Dirk Rogl, David Juman, Cathy Walsh US $795

Despite continuing uncertainty regarding Brexit and the impact it could have on the U.K. economy, the country still boasts the second-largest travel market in Europe and the largest online market by a...

Brexit: Dead Ahead?

Brexit: Dead Ahead?

Category: Market Overview & Sizing Published: July 2019 Analysts: Claudia Unger, Dirk Rogl

One of Europe's most influential online travel markets is set to leave the European Union. How will the U.K. go it alone, and which markets and major players will feel the brunt of Brexit? A group of...

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