Learning from Your Customers: Smart Machines Have Arrived

Summary

One of the most exciting developments in Artificial Intelligence is the emergence of machine learning. As the term implies, applications that use machine learning become smarter the more the application is used. Machine learning is at the heart of today’s search algorithms and self-driving automobile revolution as well as advanced spam and fraud detection. In the travel industry, machine learning is being deployed to improve user interfaces, analyze vast amounts of data and enable conversational commerce. This article will discuss the practical use of machine-learning techniques for travel applications, separating the hype from the true potential of this emerging technology.