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21 Results
ArticleTravel Rewards vs. Loyalty – What’s the Difference?
Published: November 2023
This article addresses some key trends in the development of travel loyalty, with a focus on the...
Article
.jpg "Self-Sovereign Identity: Unlocking Seamless Travel")
ArticleSelf-Sovereign Identity: Unlocking Seamless Travel
Published: October 2022
As originally conceived, the internet was designed to connect networks of machines to share...
Article
ArticleThe Future of Social Media, Influencers and Social Commerce in Travel
Published: March 2023
A key goal of travel industry marketers is to build efficient, direct-to-consumer relationships by...
Article
ArticleThe State of Digital Advertising in Travel: Time for a Rethink
Published: May 2022
Striking the balance between perfectly-tailored products and maintaining high standards of privacy has...
Article
ReportNiche No More: European Short-Term Rentals
Published: April 2022
Short-term rentals (STRs) have experienced a renewed interest among users and hosts alike. Despite the...
Report
ReportFar From the Madding Crowd? The Truth About Overtourism and Dispersal
Published: December 2023
Phocuswright’s Far From the Madding Crowd? The Truth About Overtourism and Dispersal is part of a...
Report
ArticleCybersecurity in Travel Goes Beyond Technology
Published: October 2022
Cybersecurity is an issue for every company’s management, board, employees, customers and business...
Article
ReportU.S. Travel Agents: Optimism Abounds
Published: February 2023
Phocuswright has been researching the travel agency distribution landscape in the U.S. since 2006. Our...
Report
ReportGermany Consumer Travel 2021
Published: November 2021
The unprecedented global health crisis triggered by COVID-19 affected travel markets and consumer...
Report
ReportAsia Pacific Travel Market Report 2021-2025
Published: February 2023
The Asia Pacific travel market, the world’s largest regional market pre-pandemic, continues to face...
Report
