U.S. Online Travel Agencies 2018: Key Developments

U.S. Online Travel Agencies 2018: Key Developments Published December 2018 Analysts: Alice Jong, Cathy Walsh

 

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Expedia and Booking.com continue to dominate the U.S. online travel agency space, and the two are making deeper inroads into segments outside flights and hotels. The two segment leaders, along with other key players such as Google and TripAdvisor’s Viator, are actively targeting the travel activities market. Meanwhile, OTAs seek other ways to gain an edge, and are exploring voice, machine-learning and chat-based functionality. This report explores the most notable trends and stories that are currently impacting the U.S. OTA landscape. 


This report is available for purchase as a package with U.S. Online Travel Agencies 2018: Market Sizing and Landscape. Please CLICK HERE for more information and to purchase. 


Also available in the U.S. Online Travel Overview 2018 series:

  • Introduction
  • U.S. Duopoly Stands Strong
  • Global Positioning: Hungry for APAC
  • A Flurry of Activities Activity
  • Voice: Gamechanger? Not Yet.
  • Methodology
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