Research Topics
Region: Europe
Europe Research
Explore Phocuswright's latest research on Europe including market overview and sizing, destinations, technology and consumer trends.

ReportU.K. Travel Market Report 2022-2026
Published: May 2023
The U.K. continued its post-COVID recovery in 2022, with the reopening of international borders. The...
Report

ReportGermany Travel Market Report 2022-2026
Published: April 2023
It was a mixed recovery year for German travelers, and in turn for the Germany travel market. While...
Report

ArticleRoundup: Web3 Is Proving Its Value in Travel
Published: April 2023
Following a long buildup-and-hype period, 2023 is proving to be a pivotal year for Web3: These...
Article

ReportSpain Travel Market Report 2022-2026
Published: April 2023
Spain’s tourism market performance in 2022 was about as good as could be expected. Amidst COVID...
Report

ReportEurope Travel Market Report 2022-2026
Published: June 2023
The European travel market is still facing headwinds in its post-COVID recovery. Featuring nearly 69%...
Report

Market Data SheetEastern Europe Travel Market Data Sheet 2022-2026
Published: April 2023
This data sheet provides quick and easy access to updated Eastern Europe travel market sizing data and...
Market Data Sheet
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ArticleGreen Travel Innovation Now (Yes, Now!)
Published: March 2023
The time for pondering and discussing what it means to be “green” in the travel industry is over. In...
Article

ArticleThe Future of Social Media, Influencers and Social Commerce in Travel
Published: March 2023
A key goal of travel industry marketers is to build efficient, direct-to-consumer relationships by...
Article

ReportTravel Innovation and Technology Trends 2023
Published: January 2023
Each year, Phocuswright publishes a content series that identifies the most significant innovation...
Report

ArticleHow Blockchain Tokenization Will Transform the Travel Industry
Published: December 2022
Tokenization is a well-established concept: For twenty years, traditional applications surrounded...
Article