Research Topics
Car Rental and Ground Transportation
Latest on Car Rental and Ground Transportation
Phocuswright's coverage of the car rental/ground segment – including online and mobile bookings, distribution and consumer behavior trends, supplier dynamics, and market sizing projections – provides clarity into the transformation of the ground transportation experience for travel.

ReportGlobal Travel Market Report 2025
Published: October 2025
Phocuswright’s Global Travel Market Report 2025 provides comprehensive market sizing and projections...
Report

ReportU.S. and Europe Consumer Travel Reports 2025: Destination by Departure
Published: August 2025
This report, based on a comprehensive survey of European travelers and those who plan to travel in the...
Report

ReportGermany Travel Market Essentials 2025
Published: June 2025
This publication provides access to critical, top-level takeaways of for the Germany travel market,...
Report

ArticleTravel in Uncertain Times: U.S. Consumer Travel 2025
Published: October 2025
Phocuswright’s U.S. Consumer Travel Report 2025 provides a snapshot of American travelers’ recent...
Article

ReportPlaying Favorites: What Makes a Go-To Brand in Travel, and Why Do Customers Stray?
Published: December 2025
Phocuswright’s Playing Favorites: What Makes a Go-To Brand in Travel, and Why Do Customers Stray? is...
Report

ReportChat, Plan, Book: GenAI Goes Mainstream
Published: July 2025
Phocuswright’s Chat, Plan, Book: GenAI Goes Mainstream is part of a comprehensive consumer research...
Report

ReportNortheast Asia Travel Market Report 2023-2027
Published: February 2025
This report provides comprehensive market sizing and projections for the Northeast Asia travel...
Report

ReportU.S. Travel Agency Landscape 2025
Published: December 2025
U.S. Travel Agency Landscape 2025 is part of a joint research project with Phocuswright and Travel...
Report

Market Data SheetJapan Travel Market Data Sheet 2023-2027
Published: January 2025
This data sheet provides comprehensive market sizing and projections for the Japan travel industry...
Market Data Sheet

ArticleTravel Metric of the Month 2025
Published: December 2025
Phocuswright’s Travel Metric of the Month 2025 features fresh travel industry research published...
Article