Mr. Jain serves on Phocuswright's Asia Pacific team. His research and analytics skills make him an essential part of many research projects including Phocuswright's Emerging Online Travel Marketplace in China, Social Media in Travel, Indian Online Travel Overview and more. Deepak is an engineering graduate from Bhopal University and also holds post graduate diploma in advanced computing.
Metasearch: Hotel Path Traffic
Category: Consumer Trends Published: March 2017 Analysts: Douglas Quinby, Cathy Walsh, Deepak Jain US $295Hotels seeking an alternative to OTAs – and the OTAs themselves – have embraced metasearch as part of their demand acquisition strategy. While TripAdvisor currently leads the pack, competitors like...
Private Accommodation: Traffic & Conversion
Category: Consumer Trends Published: March 2017 Analysts: Douglas Quinby, Cathy Walsh, Deepak Jain US $295Private accommodation has exploded over the past few years, bringing alternative lodging options into the mainstream. While both HomeAway and VRBO have been the historical leaders in this category,...
Hotel Suppliers: Traffic & Conversion
Category: Consumer Trends Published: February 2017 Analysts: Douglas Quinby, Cathy Walsh, Deepak Jain US $295In an effort to regain some market share from leading OTAs, major hotel brands have introduced exclusive rates and other perks for loyalty members who book direct. But to what extent have these...
Online Travel Agencies: Hotel Path Traffic & Conversion
Category: Consumer Trends Published: February 2017 Analysts: Douglas Quinby, Cathy Walsh, Deepak Jain US $295While hotel shopping via desktop on online travel agencies (OTAs) has recently fallen, coinciding with the launch of several major hotels’ direct-booking marketing campaigns, OTAs have seen significant...
U.S. Accommodation: Clickstream & Conversion Highlights 2014-2016
Category: Consumer Trends Published: February 2017 Analysts: Douglas Quinby, Cathy Walsh, Deepak JainWhile there may be just two mega-OTAs left standing (Expedia and Priceline) in the wake of consolidation, hotels, metasearch and private accommodation players are pushing to grow their share of the...