Analyst Cathy Walsh

Cathy Walsh

Senior Research AnalystCathy Walsh

Raleigh, North Carolina United States

An eight-year Phocuswright veteran, Ms. Walsh contributes to a range of research efforts as author and editor, with recent publications including In-Destination Events, Attractions & Activities: Europe, U.S. Mobile Travel Report: Market Sizing and Consumer Trends, and U.S. Online Travel Traffic Report. Cathy joined Phocuswright in 2005 to launch The Phocuswright Research Subscription: Technology Edition (now The Innovation Edition). Formerly director, communications, Cathy continues to create marketing content to promote Phocuswright research and events. Cathy gained travel industry expertise as editor of the trade newsletter Travel Distribution Report, where she produced news and analysis on travel distribution and technology. She is a cum laude graduate of The University of North Carolina at Chapel Hill and received a M.A. in English from North Carolina State University, where her research focused on technology and culture.

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Areas of Research

Cathy's areas of expertise include online consumer technology, social networks, marketing and distribution strategy, and Internet trends, with a particular focus on emerging technologies.

 

Travel Research From Cathy Walsh

Green Travel Innovation Now (Yes, Now!)

Green Travel Innovation Now (Yes, Now!)

Category: Social & Search Published: March 2023 Analysts: Cathy Walsh US $295

The time for pondering and discussing what it means to be “green” in the travel industry is over. In the five decades since the first Earth Day highlighted the need for environmental protection, world...

Travel Innovation and Technology Trends 2023

Travel Innovation and Technology Trends 2023

Category: Technology Innovation Published: January 2023 Analysts: Michael Coletta, Robert Cole, Cathy Walsh, Hollis Thomases, Dmitry Koltunov, Adam Glickman, Lorraine Sileo, Norm Rose US $1,495

Each year, Phocuswright publishes a content series that identifies the most significant innovation trends in travel technology and distribution for the upcoming year and beyond. This year we again...

Travel Experiences: Operator and Consumer Trends

Travel Experiences: Operator and Consumer Trends

Category: Destination & Activities Marketing Published: December 2022 Analysts: Cathy Walsh, Marcello Gasdia, Arival

The in-destination industry, which comprises day tours, activities, attractions and related leisure experiences, has endured significant change over the past several years. Travel experiences remain...

Off the Beaten Path: How Technology Is Dispersing Tourism Demand

Off the Beaten Path: How Technology Is Dispersing Tourism Demand

Category: Destination & Activities Marketing Published: June 2022 Analysts: Cathy Walsh

In spite of the travel restrictions associated with the pandemic, there remain tourism hotspots where excess visitation continues to burden local infrastructure, historic landmarks and natural...

The Spectacular Rise (and Fall?) of SPACs in Travel

The Spectacular Rise (and Fall?) of SPACs in Travel

Category: Technology Innovation Published: April 2022 Analysts: Cathy Walsh

When deciding to go public, many travel companies weigh the pros and cons of a traditional IPO versus a special purpose acquisition company, or SPAC. SPACs are shell companies created to raise capital...

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