An eight-year Phocuswright veteran, Ms. Walsh contributes to a range of research efforts as author and editor, with recent publications including In-Destination Events, Attractions & Activities: Europe, U.S. Mobile Travel Report: Market Sizing and Consumer Trends, and U.S. Online Travel Traffic Report. Cathy joined Phocuswright in 2005 to launch The Phocuswright Research Subscription: Technology Edition (now The Innovation Edition). Formerly director, communications, Cathy continues to create marketing content to promote Phocuswright research and events. Cathy gained travel industry expertise as editor of the trade newsletter Travel Distribution Report, where she produced news and analysis on travel distribution and technology. She is a cum laude graduate of The University of North Carolina at Chapel Hill and received a M.A. in English from North Carolina State University, where her research focused on technology and culture.
Click here to download Cathy's high resolution photo from the Phocuswright media gallery.
Areas of Research
Cathy's areas of expertise include online consumer technology, social networks, marketing and distribution strategy, and Internet trends, with a particular focus on emerging technologies.

U.S. Consumer Travel 2018: Travel Product Consumption
Category: Consumer Trends Published: June 2018 Analysts: Cathy Walsh, Mark BlutsteinThe leisure traveler population grew in 2017, but the benefits were not felt equally across all travel segments. While the purchase incidence for some travel products declined, there were gains for...

The Global Hostel Marketplace 2016-2020 Second Edition
Category: Consumer Trends Published: April 2018 Analysts: Cathy Walsh, Douglas Quinby US $499Hostels have long been identified with young travelers seeking a cheap place to lay their heads and, perhaps, the chance to socialize with other youthful adventurers. But while hostel travelers do tend...

The Brazilian Digital Traveler
Category: Consumer Trends Published: April 2018 Analysts: Cathy Walsh, Mark BlutsteinDespite recent economic and political uncertainty, Brazil’s online travel market has been resilient and continues to grow, thanks in part to tech-savvy consumers who place a high priority on leisure...

Travel Innovation and Technology Trends 2018
Category: Technology Innovation Published: March 2018 Analysts: Bob Offutt, Robert Cole, Michael Gerra, Cathy Walsh, Hollis Thomases, Michael Coletta, Norm RoseEach year, Phocuswright publishes an annual “trends” report that discusses the most significant technology-driven issues or developments that will shape travel distribution in the course of the year and...

Indian Consumer Travel Report 2017
Category: Consumer Trends Published: March 2018 Analysts: Chetan Kapoor, Bing Liu, Cathy Walsh, Deepak Jain US $795With positive macro factors in place, India’s online travel bookings are thriving, with double-digit growth projected through 2021. As Indian travelers have gained travel experience, their travel...