Analyst Cathy Walsh

Cathy Walsh

Senior Research AnalystCathy Walsh

Raleigh, North Carolina United States

An eight-year Phocuswright veteran, Ms. Walsh contributes to a range of research efforts as author and editor, with recent publications including In-Destination Events, Attractions & Activities: Europe, U.S. Mobile Travel Report: Market Sizing and Consumer Trends, and U.S. Online Travel Traffic Report. Cathy joined Phocuswright in 2005 to launch The Phocuswright Research Subscription: Technology Edition (now The Innovation Edition). Formerly director, communications, Cathy continues to create marketing content to promote Phocuswright research and events. Cathy gained travel industry expertise as editor of the trade newsletter Travel Distribution Report, where she produced news and analysis on travel distribution and technology. She is a cum laude graduate of The University of North Carolina at Chapel Hill and received a M.A. in English from North Carolina State University, where her research focused on technology and culture.

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Areas of Research

Cathy's areas of expertise include online consumer technology, social networks, marketing and distribution strategy, and Internet trends, with a particular focus on emerging technologies.

 

Travel Research From Cathy Walsh

U.S. Online Travel Traffic Report

U.S. Online Travel Traffic Report

Category: Consumer Trends Published: December 2012 Analysts: Cathy Walsh US $995

As travelers hop from site to site cobbling together their perfect trips, their mouse clicks yield important clues to the shifting dynamics of the online travel marketplace. Phocuswright partnered with...

Asia Pacific Online Travel Overview Fifth Edition

Asia Pacific Online Travel Overview Fifth Edition

Category: Market Overview & Sizing Published: August 2012 Analysts: Douglas Quinby, Roy Graff, Cathy Walsh, Chetan Kapoor, Deepak Jain US $1,496

Asia Pacific's bustling economies have enjoyed striking growth in travel demand over the past several years. Airlines and hotels are benefiting from growing business and leisure travel demand, and...

Traveler Reviews: Analytics, Consumer Expectations and the Future of User-Generated Content

Traveler Reviews: Analytics, Consumer Expectations and the Future of User-Generated Content

Category: Social & Search Published: March 2012 Analysts: Cathy Walsh US $350

With the help of technology, travel companies are finally exploiting the massive expanse of traveler review content. This two-part article takes a close look at how hoteliers are using traveler review...

Mobile Hits the Mainstream: Technology and Industry Trends

Mobile Hits the Mainstream: Technology and Industry Trends

Category: Consumer Trends Published: February 2012 Analysts: Cathy Walsh, Norm Rose US $895

Mobile Hits the Mainstream: Technology and Industry Trends studies the trends shaping mobile travel worldwide, tracking mobile device adoption in key global markets. The report highlights emerging...

Asia Pacific Online Travel Traffic: Package (Australia, China, India, Japan)

Asia Pacific Online Travel Traffic: Package (Australia, China, India, Japan)

Category: Market Overview & Sizing Published: January 2012 Analysts: Deepak Jain, David Juman, Cathy Walsh, Chetan Kapoor, Douglas Quinby US $1,499

Phocuswright's Asia Pacific Online Travel Traffic: Package presents an overview of Web traffic and online travel shopping trends in Australia, China, India and Japan. The Asia Pacific travel market is...

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