An eight-year Phocuswright veteran, Ms. Walsh contributes to a range of research efforts as author and editor, with recent publications including In-Destination Events, Attractions & Activities: Europe, U.S. Mobile Travel Report: Market Sizing and Consumer Trends, and U.S. Online Travel Traffic Report. Cathy joined Phocuswright in 2005 to launch The Phocuswright Research Subscription: Technology Edition (now The Innovation Edition). Formerly director, communications, Cathy continues to create marketing content to promote Phocuswright research and events. Cathy gained travel industry expertise as editor of the trade newsletter Travel Distribution Report, where she produced news and analysis on travel distribution and technology. She is a cum laude graduate of The University of North Carolina at Chapel Hill and received a M.A. in English from North Carolina State University, where her research focused on technology and culture.
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Areas of Research
Cathy's areas of expertise include online consumer technology, social networks, marketing and distribution strategy, and Internet trends, with a particular focus on emerging technologies.

U.S. Airlines 2018: Key Developments
Category: Market Overview & Sizing Published: December 2018 Analysts: Michael Gerra, Cathy Walsh, Maggie RauchThe advent of basic economy fares has enabled full-service U.S. airlines to offer unbundled services and compete with LCCs more effectively. Offers continue to evolve as airlines try various bundles and...

U.S. Airlines 2018: Market Sizing and Landscape
Category: Market Overview & Sizing Published: December 2018 Analysts: Michael Gerra, Cathy Walsh, Maggie Rauch US $1,250U.S. airlines are projected to notch a second consecutive year of 5% revenue growth in 2018, fueled by steady capacity additions, an uptick in passenger volume, improved yield and growth in demand for...
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U.S. Hotel & Lodging 2018: Market Sizing and Landscape
Category: Market Overview & Sizing Published: December 2018 Analysts: Lorraine Sileo, Cathy Walsh US $1,250The U.S. hotel industry, which has grown at a healthy pace since 2010, has turned cautious in light of mixed economic indicators in 4Q18. Nonetheless, the U.S. hotel market is forecast to rise 5% in...
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U.S. Hotel & Lodging 2018: Key Developments
Category: Market Overview & Sizing Published: December 2018 Analysts: Lorraine Sileo, Cathy WalshIt’s been roughly two years since many U.S. chains started offering lower rates to loyalty members, and these special rates are paying off – at least for some of the largest chains with robust loyalty...

U.S. Car Rental 2018
Category: Market Overview & Sizing Published: December 2018 Analysts: Michael Coletta, Cathy Walsh, Brandie Wright US $1,250Following a flat performance in 2017, the U.S. car rental segment improved in 2018 with a projected 3% growth in gross bookings. Car rental is a mature online market, and as with the segment overall,...