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11 Results
    Social Media Usage Approach in Travel
    ReportSocial Media Usage Approach in Travel
    Published: June 2024
    Phocuswright’s Social Media Usage Approach in Travel is part of a comprehensive consumer research...
    Report
    Scroll, Heart, Fly: Social Media’s Impact on Travel 2024
    ReportScroll, Heart, Fly: Social Media’s Impact on Travel 2024
    Published: June 2024
    Phocuswright’s Scroll, Heart, Fly: Social Media’s Impact on Travel 2024 is a comprehensive consumer...
    Report
    Far From the Madding Crowd? The Truth About Overtourism and Dispersal
    ReportFar From the Madding Crowd? The Truth About Overtourism and Dispersal
    Published: December 2023
    Phocuswright’s Far From the Madding Crowd? The Truth About Overtourism and Dispersal is part of a...
    Report
    Europe Consumer Travel 2023: Major Markets Compared
    ReportEurope Consumer Travel 2023: Major Markets Compared
    Published: December 2023
    This report is based on a comprehensive survey of U.K., France, Germany, Italy and Spain consumers who...
    Report
    Super Apps’ Secret Sauce
    ArticleSuper Apps’ Secret Sauce
    Published: June 2023
    Super apps are mobile applications that offer multiple services, often including transportation,...
    Article
    Under the Influence: Social Media’s Role in Trip Planning and Inspiration
    ArticleUnder the Influence: Social Media’s Role in Trip Planning and Inspiration
    Published: May 2023
    Travel is alive and buzzing in the social media ecosystem. Users, brands and influencers are all...
    Article
    Green Travel Innovation Now (Yes, Now!)
    ArticleGreen Travel Innovation Now (Yes, Now!)
    Published: March 2023
    The time for pondering and discussing what it means to be “green” in the travel industry is over. In...
    Article
    Road to 2030: The Future Travel Experience
    ArticleRoad to 2030: The Future Travel Experience
    Published: February 2022
    The travel industry is due for significant change. The pace at which technological advancement unfolds...
    Article
    Confronting Goliath: Big Tech Regulation and Travel
    ArticleConfronting Goliath: Big Tech Regulation and Travel
    Published: October 2021
    Big Tech has become a hot topic for debate, across all industries and dimensions of business. For the...
    Article
    U.S. Traveler Behavior: Must-Haves for Moving Forward
    ReportU.S. Traveler Behavior: Must-Haves for Moving Forward
    Published: September 2021
    While the pandemic has deeply affected all aspects of leisure travel, many consumers are clearly...
    Report
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