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137 Results
ReportU.S. Packaged Travel Market Report 2023-2027
Published: May 2024
In 2023, the U.S. packaged travel market recorded a healthy 23% increase as travelers enthusiastically...
Report
ReportScandinavia Travel Market Report 2023-2027
Published: March 2024
In 2023, the Scandinavian travel industry exhibited recovery with overall gross bookings growing by...
Report
ReportFrance Travel Market Report 2023-2027
Published: March 2024
France's travel sector witnessed solid growth in 2023, climbing by 12% to over €55 billion,...
Report
ArticleGenAI and Emerging Tech Use Among Travelers
Published: January 2024
This article is derived from the findings of Phocuswright’s 2023 consumer travel surveys in Europe,...
Article
ArticleShorter Trips, Lower Spend: Are U.S. Travelers Feeling the Pinch?
Published: November 2024
This article, based on Phocuswright’s U.S. Consumer Travel Report 2024, delves into the recent shift...
Article
ReportU.S. Cruise Market Report 2023-2027
Published: May 2024
The U.S. cruise industry has soared to new heights in 2023, with gross bookings rising an impressive...
Report
.jpg?n=127&tr=w-337%2Ch-257%2Cfo-auto "Sustainability Dissonance: What Travelers Say vs. What They Do (and What to Do About It)")
ReportSustainability Dissonance: What Travelers Say vs. What They Do (and What to Do About It)
Published: November 2023
Phocuswright’s Sustainability Dissonance: What Travelers Say vs. What They Do (and What to Do About...
Report
ReportEurope Consumer Travel Report 2024 (Series)
Published: May 2024
This comprehensive report, based on a survey of European travelers and those who plan to travel in the...
Report
ReportU.S. Consumer Travel Report 2023
Published: October 2023
Phocuswright’s U.S. Consumer Travel Report 2023 provides a snapshot of American travelers’ recent...
Report
ArticleIndia’s OTAs: Superapps in the Making?
Published: March 2025
Phocuswright’s India’s OTAs: Superapps in the Making? examines the ever-dynamic Indian OTA sector,...
Article
News and Commentary from PhocusWire for destination
Visa launches travel platform with curated experiences in 10 destinations
Visa Destinations gives cardholders access to curated experiences, city guides and travel benefits...
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Startup Stage: Loook wants to be the storytelling layer for in-destination discovery
Loook is building a GPS-enabled storytelling platform that automatically delivers location-based...
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DMOs shift toward destination-as-a-service model in AI era
As travelers lean into AI travel planning, how can DMOs maintain and gain visibility?
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Experience Columbus pilots AI platform to unify visitor experience across destination
By deploying AI agents across local partners, the program aims to surface more accurate, real-time...
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Startup Stage: Drifter targets AI discovery gap with visibility platform for destinations
The startup monitors how destinations, hotels and attractions appear across AI platforms and offers...
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USTA CEO on perceptions of the US as a destination
According to USTA CEO Geoff Freeman, fear continues to impact U.S. travel demand and more needs to be...
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Three charts that reveal how digital sources shape destination decisions
Data from recent Phocuswright research reveals that in the decision-making journey, OTAs, general...
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How can DMOs address changing destination perception?
While it’s not clear how inbound travel will change in the long term, in the near term, travelers’...
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Consumer awareness of travel's impact on destinations grows
Travelers are showing a heightened awareness of their impact on destinations and factoring in the...
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Destinations struggling with digital marketing evolution
A Sojern study found most DMOs are either maintaining or adding to digital advertising budgets, and...
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