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121 Results
ReportChat, Plan, Book: GenAI Goes Mainstream
Published: July 2025
Phocuswright’s Chat, Plan, Book: GenAI Goes Mainstream is part of a comprehensive consumer research...
Report
ArticleUnder the Influence: Social Media’s Role in Trip Planning and Inspiration
Published: May 2023
Travel is alive and buzzing in the social media ecosystem. Users, brands and influencers are all...
Article
ReportU.S. and Europe Consumer Travel Reports 2025: Destination by Departure
Published: August 2025
This report, based on a comprehensive survey of European travelers and those who plan to travel in the...
Report
ReportEurope Consumer Travel Report 2025
Published: June 2025
This report, based on a comprehensive survey of European travelers and those who plan to travel in the...
Report
ReportEurope Consumer Travel Report 2024: Major Markets Compared
Published: October 2024
This report, based on a comprehensive survey of European travelers and those who plan to travel in the...
Report
ReportTravelers and Tech 2024: Attitudes and Usage
Published: October 2024
Phocuswright’s Travelers and Tech 2024: Attitudes and Usage is part of a comprehensive consumer...
Report
ReportSpain Consumer Travel Report 2024
Published: May 2024
This report, based on a comprehensive survey of Spain travelers and those who plan to travel in the...
Report
ReportEurope Consumer Travel Report 2024 (Series)
Published: May 2024
This comprehensive report, based on a survey of European travelers and those who plan to travel in the...
Report
ReportU.K. Consumer Travel Report 2024
Published: May 2024
This report, based on a comprehensive survey of U.K. travelers and those who plan to travel in the...
Report
ArticleEvolving Customer Journeys Transform Travel Marketing
Published: December 2024
The customer journey in travel marketing has transformed dramatically over time, reflecting broader...
Article
News and Commentary from PhocusWire for planning
AI trip planning platform Mindtrip launches mobile app
Mindtrip's app is intended to act as a “on-trip companion” for travelers, generating recommendations...
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Travelers increasingly turning to AI for leisure trip planning
AI tools are becoming more common for leisure travel planning, especially with travelers from emerging...
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Startup Stage: Pink Notebook offers visual-first, social travel planning
Pink Notebook aims to create a curated discovery process supported by private collaboration,...
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How a ferry company thinks about AI trip planning
Stena Line Travel and Retail Group CEO Jari Virtanen opens up about the company AI trip planning...
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Startup Stage: Tukio wants to simplify African safari booking and planning
Tukio wants to improve transparency and simplify the planning and booking process for African safaris.
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Vrbo plans greater traveler targeting through marketing tech
Vrbo is focusing on growth, more dynamic and personalized offers and property quality.
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Mondee plans future following Nasdaq delisting
Mondee has initiated Chapter 11 proceedings and plans to sell its assets to a newly formed entity with...
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British Airways-parent IAG plans €200M investment in airline innovation
The corporate venture branch will invest the funding over the next five years, focused primarily on...
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Tripadvisor partners with Perplexity to improve trip planning
The partnership sees the integration of Tripadvisor’s reviews, AI generated summaries and more than...
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A look at how U.S. travelers plan and book lodging
It seems many travelers start planning with a specific place in mind (almost six in 10), but one-third...
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