Research Insights
Building The Online Vacation Package Marketplace
Building The Online Vacation Package Marketplace
- Published:
- January 2003
- Analyst:
- David Juman
Phocuswright's FYI | January 24, 2003 | Building The Online Vacation Package Marketplace: Survey Results |
In 2002, Phocuswright Inc. and New York
University’s Tisch
Center of Hospitality and
University’s Tisch
Center of Hospitality and
Tourism began a joint research process
into
the biggest trend in online
travel: vacation packaging.
into
the biggest trend in online
travel: vacation packaging.
The overallclass=401053018-22012003>purpose of
the research was to investigate the technological, marketing
and financial
the research was to investigate the technological, marketing
and financial
challenges for building the online
vacation packagemarketplace.
vacation packagemarketplace.
Two online surveys were developed targeting
two segments of thevacations
marketplace:
two segments of thevacations
marketplace:
class=401053018-22012003> Tourism Technology Providers
(vendors of software and hardware)
(vendors of software and hardware)
class=401053018-22012003> Tour Operators (including
online travel agencies that packageand
sell tours)
online travel agencies that packageand
sell tours)
These
survey results are available as a free pdf download at
survey results are available as a free pdf download at
Building The Online Vacation Package Marketplace: Survey Results is published jointly byNew York University and Phocuswright Inc. The information contained herein is class=401053018-22012003>derived from a variety of sources. While every effort has been made to verify theinformation, the publishers assume neither responsibility for inconsistencies or inaccuraciesin the data nor liability for any damages of any type arising from errors or omissions. class=401053018-22012003>This publication is protected by copyright. It is illegal under U.S. Federal law class=401053018-22012003>(17USC101 et seq.) to copy, fax or electronically distribute copyrighted material outside of your organization without explicit permission. class=401053018-22012003>Advertis class=184161919-22012003>ement |
Copyright 2003 Phocuswright Inc. All Rights Reserved. face=Arial size=-1> www.phocuswright.com |