Research Topics
Distribution and Marketing
Latest on Distribution and Marketing
Gain a competitive advantage with Phocuswright's vast library of research on the travel distribution landscape. Our market sizing, forecasting and expertise on intermediaries is the industry standard. Phocuswright's research is the most credible source for accurate, thorough data and projections over the next several years.
ReportU.S. Online Travel Agency Market Report 2023-2027
Published: April 2024
As the digital landscape evolves, U.S. online travel agencies (OTAs) continue growing, with 2023...
Report
ReportGermany Travel Market Report 2023-2027
Published: April 2024
Germany's travel market reclaimed its position as Europe's largest in 2023, with an 18% increase in...
Report
ReportSpain Travel Market Report 2023-2027
Published: April 2024
Spain's travel market completed its recovery in 2023, with gross bookings rising 36% to €34.6 billion....
Report
ReportU.S. Hotel & Lodging Market Report 2023-2027
Published: April 2024
The U.S. hotel and lodging sector marked 2023 with record-breaking revenue, buoyed by high demand and...
Report
ReportU.S. Airline Market Report 2023-2027
Published: April 2024
Demand remains high for the U.S. airline industry, as passenger numbers surpass pre-pandemic levels in...
Report
ArticleGreen Dilemma: How Cutting Emissions Cuts Into Corporate Travel
Published: April 2024
Amidst the technological evolution of COVID recovery, sustainability has become a cornerstone, with...
Article
ReportScandinavia Travel Market Report 2023-2027
Published: March 2024
In 2023, the Scandinavian travel industry exhibited recovery with overall gross bookings growing by...
Report
ArticleWho Owns the Customer? How About the Customers Themselves!
Published: March 2024
In the travel industry, the quest to "own the customer" through the collection of detailed profile and...
Article
ReportFrance Travel Market Report 2023-2027
Published: March 2024
France's travel sector witnessed solid growth in 2023, climbing by 12% to over €55 billion,...
Report
ArticleAt a Crossroads: Underappreciated Tech in Travel
Published: March 2024
Emerging technologies have undoubtedly revolutionized many industries, yet the travel industry has not...
Article
