Analyst Maggie Rauch

Maggie Rauch

Senior AnalystMaggie Rauch

New York, New York United States

Ms. Rauch first encountered Phocuswright at a conference at Beijing, two years into her five working in China, and officially joined the team shortly after returning to the U.S. in 2012. She's an expert in market sizing for APAC and the U.S., in addition to a wide range of topics. Maggie has also spoken at conferences from the U.S. to Hong Kong and Singapore. She speaks Mandarin and spends months each year re-immersing herself in the fast-changing Chinese market. 

A graduate of the magazine program at Northwestern University's Medill School of Journalism, Maggie's introduction to the travel business came over several years working as a travel trade editor in New York. Among her hobbies is coaching youth sports (basketball, swimming and water polo) both in Brooklyn and her second home in Southwest China. 

Travel Research From Maggie Rauch

Travel Innovation: The State of Startups 2005-2012

Travel Innovation: The State of Startups 2005-2012

Category: Technology Innovation Published: April 2013 Analysts: Chetan Kapoor, Douglas Quinby, Maggie Rauch US $795

Phocuswright has consistently chronicled the evolution of online travel, technology and innovation. Since 2008, The Travel Innovation [email protected] Phocuswright Conference has showcased well over 100...

Japan Online Travel Overview Report

Japan Online Travel Overview Report

Category: Market Overview & Sizing Published: March 2013 Analysts: Haruo Ushiba, Deepak Jain, Maggie Rauch US $1,095

Japan ceded its leadership of the Asia Pacific travel market to China in 2012, and it will remain the regional runner-up for the foreseeable future. But as the country makes slow, steady progress toward...

U.S. Online Travel Overview Twelfth Edition

U.S. Online Travel Overview Twelfth Edition

Category: Market Overview & Sizing Published: November 2012 Analysts: Maggie Rauch, Carroll Rheem, Douglas Quinby, Lorraine Sileo US $1,872

While the economy - and the travel industry - didn’t improve as much in 2012 as everyone hoped, U.S. travelers remain resilient. Phocuswright’s U.S. Online Travel Overview Twelfth Edition hashes out the...

Social Media in Travel 2012: Social Networks & Traveler Reviews

Social Media in Travel 2012: Social Networks & Traveler Reviews

Category: Social & Search Published: September 2012 Analysts: Douglas Quinby, Maggie Rauch US $895

While a strategically managed social media presence has become de rigueur in the travel industry, companies are still struggling to determine how best to harness the medium. Phocuswright’s Social Media...

Eastern Europe Online Travel Overview

Eastern Europe Online Travel Overview

Category: Market Overview & Sizing Published: July 2012 Analysts: Maggie Rauch, Krassi Simonski, Gustaf Moell US $995

Eastern Europe’s travel market is a sleeping giant just beginning to wake up. The market experienced healthy growth in 2010 and 2011, and while options and demand for travel are improving, cultural...

Page 19 of 20