U.S. Online Travel Overview Eleventh Edition: Airlines

Summary

Phocuswright's U.S. Online Travel Overview Eleventh Edition: Airlines provides an in-depth look at the current state of the U.S. airline market and projects future performance, with market sizing and forecasting through 2013. The report reviews online travel trends, innovations and data crucial to understanding the dynamics of the air segment. Topics include online agencies versus air supplier websites, ancillary services and the future of flight search.

Airline passenger revenues surged in 2010 and continue to rise in 2011, but with the economy sluggish at best, such gains have come from rising fares amid strong corporate demand and reduced capacity. Amid this difficult operating environment, airline distribution is experiencing heavy turbulence, as developments with direct connects, airline merchandizing and Google’s foray into flight search reshape the airfare search-shop-buy process.

U.S. Travel Market Overview
To put the segment-specific trends in perspective, this report includes a comprehensive overview of the total U.S. travel market. The robust "Overview" chapter includes market sizing and projections for the U.S. travel market through 2013, including breakouts for key online and offline distribution channels and all major travel segments.

Purchase Phocuswright's U.S. Online Travel Overview Eleventh Edition: Airlines to gain deep insight into the current performance and future outlook of the U.S. airline market.

Get a complete view of the U.S. online travel market with the full report, Phocuswright's U.S. Online Travel Overview Eleventh Edition.

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